AM&S Names Perales as the Southern California Sales Rep for Allen & Heath

American Music & Sound (AM&S) recently announced the new hire of Gilbert Perales as the Southern California sales representative for Allen & Heath.

Perales will provide technical sales support and training for Southern California dealers, installers, and end users for Allen & Heath products.

“We are pleased to have him on board, his experience in product management as well as working as an outside sales rep makes him a perfect fit for the position. We look forward to the energy and enthusiasm he will be bringing,” said Michael Palmer, vice president of Sales for Allen & Heath USA.

Perales has worked in the pro audio industry for nearly 15 years and studied audio production with an emphasis in live sound at The Art Institute of Seattle in 2001. He has held senior positions in technical support, marketing and development for Mackie, a worldwide leader in professional audio products, amongst other businesses within the music industry.

 “Allen & Heath is the industry leader for mixing console technology. They are known for solid reliability, superb sound quality, and I’m looking forward to being a strong resource for our customers,” Perales said.