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DANSR posted their largest ever quarterly sales for Q1 2016.
Led by Vandoren with the introduction of V21 reeds for saxophone, it was also a record breaking quarter for Denis Wick products, Jones Double Reeds, and JUNO. As the brands continue to sell at a record pace, DANSR attributes much of this success to the expanded Vandoren Regional Artist (VRA) program. Through this program, Vandoren has been providing complimentary clinics and product trials to schools across the country since July 2015.
“This isn’t just about top-sellers and new products,” said Gary Winder, VP of Sales and Marketing at DANSR, Inc. “Through the VRA program we are showing consumers and dealers that we have more to offer than just ‘blue box’ reeds.” DANSR has product launches set for this summer to coincide with the the International Clarinet Association conference in Lawrence, KS.
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