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Yamaha, Line 6 Execs Announce Expanded Collaboration with John Lennon Educational Tour Bus

Christian Wissmuller • Upfront • January 24, 2017

Yamaha and Line 6 execs came together at NAMM to announce their expanded relationship with The John Lennon Educational Tour Bus, which is celebrating its 20th anniversary this year.

Yamaha is a founding sponsor of the bus, having provided keyboards and drums for the project. The world’s largest musical instrument manufacturer is now adding its award-winning acoustic and electric guitars and its Line 6 digital modeling guitar amplifiers to the Lennon Bus’ updated display of onboard equipment, advanced recording technology and hands-on, music-making experiences for students of all ages.

Pictured here are Lennon Bus Director Brian Rothschild, Yamaha Senior Vice President Tom Sumner, Line 6 Senior Vice President Susan Wolf and Black Eyed Peas founding member George Pajon.

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