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‘Step Up to Yamaha’ Promotion

Christian Wissmuller • Supplier Scene • December 4, 2014

Yamaha announced that as part of its Step Up to Yamaha promotion — now in its 11th year — through December 31st, 2014, customers can receive $50 or $100 rebates (via a Visa Gift Card) on qualifying Yamaha wind and string instruments during the holiday season when they purchase a new instrument from a participating Step Up to Yamaha dealer. Customers can submit rebate forms online or by mail. 

The program is designed to encourage music students to visit their local Yamaha music dealer, who can explain the features on Step Up instruments and help musicians find the right model to help them improve their skills.”

“As student musicians progress, their instruments will need to grow with them,” said Roger Eaton, director of marketing, Band & Orchestral Division, Yamaha Corporation of America. “Yamaha’s step-up models accomplish this with their features, design, and overall playability — all of which aid an advancing student with his or her personal growth.”

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