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Heritage Guitars Partners with MONO

Christian Wissmuller • Supplier Scene • July 14, 2017

Heritage Guitar Inc. has partnered with MONO, which will be effective August 1.  

Starting next month, all Heritage guitars will ship with a MONO Betty Strap and customers will be entitled to a discount off a MONO case to match their new guitar. The discount can be used instantly in-store from selected Heritage and MONO dealers, or direct from monocreators.com.

“Heritage is an incredible brand, with a long history of industry-leading craftsmanship and an ongoing dedication to handcrafting the best guitars in the world from the legendary factory at 225 Parsons Street in Kalamazoo,” Meng Ru Kuok, head of MONO, said. “This partnership draws on a shared commitment to ensuring our customers have the best products possible. We are proud to be the case of choice for Heritage, a brand that puts real love into building their instruments.”
 

“We’re excited to be working with MONO, with their perfect balance of quality, protection and style in their company DNA,” said Archie Leach, president & CEO from Heritage. We take such care while handcrafting our instruments – and knowing that musicians can keep their guitars in perfect condition in an innovative MONO case helps us deliver on our promise of long-living quality. As for the Betty Strap, it’s well known by guitar lovers for its excellent construction and extreme comfort, which allows for the best playing experience, even if you’re jamming for hours everyday.”

 

 

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