The April 2019 Digital Edition

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Articles from the April 2019 Issue

All the World’s a Stage: The Digital Stage Piano Market

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Christian Wissmuller •
  • April 2019
  • Roundtable
• April 8, 2019
Stage digital pianos differ from home digital consoles or portable digital keyboards – as you’d likely expect. Aside from differences in construction and appearance, these instruments need to provide the features that gigging players depend upon on-stage: additional editing functionality, real-time control, connectivity options, multiple zones, and an expanded library of sounds, among other things. Read More...

Endorsements Will be Getting Harder to Get and Vet

66015
Dan Daley •
  • April 2019
  • The Last Word
• April 4, 2019
When celebrities, athletes, and CEOs cross the line into bad behavior, they risk losing a lot of things, not the least of which are product and brand endorsements. Read More...

Gibson’s Cesar Gueikian Sheds Light on Changes Afoot at the Iconic Company

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Christian Wissmuller •
  • April 2019
  • Upfront Q&A
• April 4, 2019
In late October of last year, after a long period of what appeared to be dark days for Gibson Brands (culminating with the company filing for bankruptcy in the Spring of 2018 and then going through a complete corporate restructuring), it was announced that a new leadership team was officially in place. Alongside new CEO and former president of Levi Strauss James “JC” Curleigh is Cesar Gueikian as CMO, Christian Schmitz as CPO, Kim Mattoon as CFO, and Nat Zilkha as chair of Gibson’s board of directors. Read More...

Digital Piano Accessories on an Even Keel

66007
Christian Wissmuller •
  • April 2019
  • Survey
• April 4, 2019
With 75 percent of participants in this month’s dealer poll (sent out to over 200 retailers) reporting that sales of digital piano accessories are either up or level when compared to this time last year, you might walk away with the notion that this segment of MI is stable, consistent. Read More...

Book ‘Em! The Bookracks in MI Retail are the Face of a Powerful Engine for Wider Sales

66004
Dan Daley •
  • April 2019
  • Features
• April 4, 2019
The death of print, like that famous premature obituary that Mark Twain once joked about, has been greatly exaggerated. The collapse of iconic marquee brands, like Borders Books and Books-A-Million, in the last decade or so have masked a more important sustainability in books as products. In fact, between 2009 and 2015, more than 570 independent bookstores opened in the U.S., bringing the total to more than 2,200, about a 35-percent jump after more than a decade of decline. Read More...

DANSR’s Michael Skinner Celebrates 15 Years

66001
Victoria Wasylak •
  • Anniversary
  • April 2019
• April 4, 2019
You could call DANSR the gateway to good wind instrument playing. Between the four business partners, the Illinois-based company has ties to Jones Double Reeds, Denis Wick, and Vandoren, working with each brand on their mouthpieces and navigating the trends and what consumers need – even to the point of helping launch Vandoren’s JUNO beginner reeds for clarinet and saxophone in 2013. Read More...

Bending the Curve Upwards

65998
Christian Wissmuller •
  • April 2019
  • Editorial
• April 4, 2019
“Once a fixture in the American home, pianos are easy to find for cheap these days and those who own them are having trouble finding people take them off their hands.” Read More...

Refining Your Vision to Fit Today’s Marketplace

65995
Menzie Pittman •
  • April 2019
  • Small Business Matters
• April 4, 2019
This year my business, Contemporary Music Center, has achieved a milestone. We turned 30 years old. It seems like yesterday that I opened the doors to CMC. Looking back, I realize so much has transpired since that day. What better time to look at the idea of vision in business than when you reach a major milestone? Read More...

Innovation! Eight Steps to Better Understanding and Addressing Customers’ Needs

65992
Jaimie Blackman •
  • April 2019
  • The Sound of Money
• April 4, 2019
Innovation is important, for it can help a business remain relevant in changing markets by creating new products and services. Read More...

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