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Zildjian Names Sapienza Executive VP

Christian Wissmuller •
  • People
• August 7, 2013

The Zildjian Company has announced Mark Sapienza will join its management team as executive vice president, overseeing the company’s sales, marketing, and product management functions worldwide.           

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Yamaha Names Larpenteur Guitar Product Specialist

Christian Wissmuller •
  • People
• August 6, 2013

Yamaha Corporation of America (YCA) has appointed Chris Larpenteur to the position of guitar product specialist for Yamaha Guitars, effective immediately. Larpenteur will be responsible for educating dealers about new products and sales methods, conducting regular store inventories to help identify sales opportunities and serving as an intermediary between Yamaha and retail personnel. He will report to Dennis Webster, manager of marketing, Pro Audio & Combo Division at YCA.

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Sonaré Pro Brass Names Allen Sales Director

Christian Wissmuller •
  • People
• July 12, 2013
Sonaré Pro Brass is pleased to welcome Steve Allen as Brass Sales Director for the Sonaré and E.K. Blessing product lines. Allen brings over forty years of experience in the music industry, having held positions in sales, product management, and customer service with musical instrument manufacturers. A professional trumpet player, Allen began his career as a bandsman in the […] Read More...

Anthem Names Sarcia Director of Sales

Christian Wissmuller •
  • People
• July 12, 2013

Anthem Musical Instruments has appointed Frank Sarcia as director of sales. Sarcia has worked in the music products industry for over 25 years, holding sales management positions for many companies including Sonaré Winds, Avid/Digidesign, Lexicon and Genelec. Frank has also enjoyed a 30+ year career as a pro musician and music educator.

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Fender Names Price VP of North American Sales

Christian Wissmuller •
  • People
• July 11, 2013

Fender Musical Instruments Corporation (FMIC) has appointed Tony Price to the position of vice president of North American sales.

In this role, Price will have sales responsibility for FMI and specialty brands across all channels, and KMC fretted brands for national accounts through inside sales and FMIC’s regional and district sales manager structure.

Price brings a successful track record of running FMIC’s national accounts business and offers extensive prior work experience as vice president of Microphones Worldwide for Bosch; director of the Americas for Bose Professional, and vice president of Guitar Center Pro Audio.

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Yamaha Names Fisher Marketing Manager for Electronic Drums

Christian Wissmuller •
  • People
• July 4, 2013

Yamaha Corporation of America (YCA) has appointed Steven Fisher to the position of marketing manager for electronic drums. His primary responsibility will be to advance the market for the company’s DTX drums and he will report to Athan Billias, director of marketing, Pro Audio & Combo Division at YCA.

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Fishman Names Kronewitter Key Accounts Manager

Christian Wissmuller •
  • People
• July 3, 2013

As part of a concerted effort to grow and optimize their sales team, Fishman has recruited Ron Kronewitter as key accounts manager. In his new position, Kronewitter will be responsible for handling major retail accounts including Guitar Center, Musician's Friend, and Sam Ash, as well as a number of other important independent dealers.

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D’Addario Names Rick Drumm and John D’Addario III Co-Presidents

Christian Wissmuller •
  • People
• June 27, 2013

D'Addario & Company, Inc. recently revealed a new organizational structure designed to reinforce the leadership of the company in the face of today’s dynamic and global economy. 

The new corporate structure consists of two distinct divisions within the company that will be led by two co-presidents, Rick Drumm and John D’Addario III.  This divide-and-conquer strategy will make it possible for both individuals to leverage their experience and strengths, having been with the company for 8 and 17 years respectively. 

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Gibson Officially Switches to ‘Gibson Brands’ Name

hoff •
  • People
• June 19, 2013

Recent acquisitions in the pro audio realm have broadened Gibson’s range of product offerings considerably and, to reflect this, Gibson Guitar Corp. has become Gibson Brands.

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The Fred & Dinah Gretsch 130th Anniversary Tour

hoff •
  • People
• June 19, 2013

2013 marks Gretsch’s 130th anniversary, and the company is going all-out to celebrate this historic milestone. Special promotional events in cities across the US and Canada will showcase Gretsch guitars and drums, with concert performances by top Gretsch artists.

A special element of these events will be The Fred & Dinah Gretsch 130th Anniversary Tour. Representing the fourth generation of the Gretsch Family, Fred will be on hand to personally greet Gretsch fans, sign autographs, and relate the fascinating history of the business that was founded by his great-grandfather, Friedrich Gretsch, in 1883.

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Samson To Transfer Zoom Distribution

hoff •
  • People
• June 19, 2013

Samson Technologies will turn over the U.S. distribution of all Zoom products to the newly developed Zoom North America on December 31, 2013.

Zoom Corporation, based in Japan, manufacturers handheld and desktop recorders, along with guitar effects processors. Samson and Zoom’s 20-year distribution relationship will end on good terms.

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S&P Lowers GC’s Credit Rating

hoff •
  • People
• June 19, 2013
According to Reuters, Standard & Poor’s cut its debt rating on Bain Capital-owned Guitar Center Holdings Inc. late last month, from ‘B-‘ to ‘CCC+’ due to “weak operating trends.”

“Although we anticipate the company (will) obtain the amendment to its financial covenants, we believe its capital structure is unsustainable in the long term and the company is dependent upon favorable business, financial, and economic conditions to meet its financial commitments,” S&P credit analyst Mariola Borysiak said in a recent note to clients.

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