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Cardinal Percussion Acquires Attack

by Christian Wissmuller • in
  • Featured
  • Upfront
• Created: October 25, 2018

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Mark Tirabassi, Jim Bickley, Robbie McFarland

Attack Drumheads is now under new ownership. A team of industry veterans led by Jim Bickley, former vice president of Universal Percussion; Robbie McFarland, general manager of Hubbard Music retail stores; and Mark Tirabassi, president of Mavi Inc. has launched a new wholesale company, Cardinal Percussion. In addition to relaunching, rebranding, and retooling Attack Drumheads, Cardinal Percussion will wholesale and distribute many of the drumming industry’s most popular brands of accessories. Headquartered in Youngstown, Ohio, Cardinal will also feature a complete line of Cardinal Percussion-branded small goods.
“Between us, Robbie, Mark, and I are fortunate to have made many friends in this industry over the years,” said Bickley. “We look forward to renewing those relationships and providing our dealers and their customers excellent, high-value products and an unparalleled level of service.”
World-class drummer Eric Singer of KISS added, “Attack drumheads have been an integral part of my sound for over 20 years. After speaking with Mark [Tirabassi] about the new product designs, concepts, and direction of the brand, I can safely say the future of this drumhead brand is on the Attack!

Attack Drumheads is now under new ownership. A team of industry veterans led by Jim Bickley, former vice president of Universal Percussion; Robbie McFarland, general manager of Hubbard Music retail stores; and Mark Tirabassi, president of Mavi Inc. has launched a new wholesale company, Cardinal Percussion. In addition to relaunching, rebranding, and retooling Attack Drumheads, Cardinal Percussion will wholesale and distribute many of the drumming industry’s most popular brands of accessories. Headquartered in Youngstown, Ohio, Cardinal will also feature a complete line of Cardinal Percussion-branded small goods.
“Between us, Robbie, Mark, and I are fortunate to have made many friends in this industry over the years,” said Bickley. “We look forward to renewing those relationships and providing our dealers and their customers excellent, high-value products and an unparalleled level of service.”
World-class drummer Eric Singer of KISS added, “Attack drumheads have been an integral part of my sound for over 20 years. After speaking with Mark [Tirabassi] about the new product designs, concepts, and direction of the brand, I can safely say the future of this drumhead brand is on the Attack!”

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