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Freshman signs trio of new export deals

Ronnie Dungan • MMR Global • January 12, 2016

Freshman has expanded its international reach further, signing three new distribution deals.

Benelly Import will distribute Freshman ranges, such as Maple Ridge, Apollo Collection and Renegade, throughout Benelux. 

A further deal has been agreed with Iceland’s ID Electronic, which will offer the complete range of Freshman products across Iceland, including its high-end 600 Series models.

And in Israel the firm has signed up with start-up, World of Music. 

“The belief that our new partners have shown in Freshman Guitars has been astounding,” said Sean Kelly, Managing Director of Access All Areas. “Every one of our distribution partners shares a common bond – together, we want to produce and distribute a product that inspires trust and passion. Their commitment to this goal, and their part in our continued international growth, signals an even brighter future for Freshman.”

Further international expansion is targeted for 2016, and the firm says it is open to enquiries.

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