Tanglewood Tightens Elixir Strings Deal

After many years of collaboration on premium ranges of Tanglewood instruments, the partnership between Elixir Strings has been extended across to the more high volume selling models in the catalogue.

Elixir will now feature exclusively on the Winterleaf series, Java series and Sundance Premier as well as the previously selected original equipment for Sundance Performance Pro, Sundance Historic and Masterdesign by Sanden. 

Dan Reeks, Tanglewood marketing manager, said: “This progression into a stronger partnership with Elixir Strings was firmly founded in the belief that our playing family depend on us to offer only the very best components in the construction of our instruments and in blind tests and real world field studies, Elixir Strings was proven to add value in terms of sound and tonal  longevity, making it ultimately an easy choice for us to make. A good string can make a great guitar sound really good… a great string can make a great guitar sound unbelievable, and that’s the benchmark we believe we have now set with this partnership agreement”. 

Tanglewood Guitars equipped with Elixir Strings will be arriving in stores across 62 countries in January and by March 2018, all production should be shipping to this new specification.