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Everyone is doing it, mostly because you’re told your business is incomplete and outmoded unless you do, but do you actually know what you’re doing with social media?
Are you a digital native that tweets and Instragrams as many times as you breathe in and out or are you an occasional visitor to Facebook that tweets when you remember to? Or does the whole thing just seem like pointless and unnecessary self-promotion for a generation of egotists? And even if you are completely au fait with Twitter, Facebook, Pinterest et al, and love doing it, do you measure and monitor its effectiveness? And, most crucially of all does it get results for your business in the form of increased profile and ultimately, sales?
You can take part in our one-click poll here. It takes five seconds. If that. Honest. Do it.
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