Playground Sessions and Yamaha Music Interactive Enter Partnership

by MMR • in
  • Supplier Scene
• Created: February 19, 2015

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Playground Sessions™ and Yamaha Music Interactive, Inc. have partnered to offer Playground’s piano and keyboard learning software on Yamaha’s popular MusicSoft™ platform using Playground's Play To Learn™ technology. 

Co-created by the music producer, composer, and artist Quincy Jones, Playground’s keyboard learning program launched on the Yamaha site in mid-December.

“Playground Sessions employs technology, popular music, and classic hits, as well as elements of gaming to reach the musician in all of us," according to Playground Sessions' CEO, Chris Vance. “In today's digital world, it's more important than ever to provide an interactive experience, allow for instant gratification, let users learn at their own pace, and serve up content they relate to and are inspired by.”

According to Jason Nyberg, marketing manager for Yamaha Music Interactive, “The goal is to make music right away, and Playground does a fantastic job of making that a reality. It is a remarkable program, both in functionality and in style. This is not another online flash-in-the-pan series of video clips. It has an intuitive interface that leads the user through effective and entertaining music lessons at beginner, intermediate, and advanced levels.”

Playground Sessions also boasts an extensive online music library with a wide range of musical genres. With over 30 hours of video tutorials and printable arrangements, there is more than enough for users to stay interested and engaged. In addition, users often share their scores, progress, and messages on Facebook and Twitter. 

“We are very pleased to make Playground Sessions available to the Yamaha family,” commented Nyberg. “This powerful and effective online instructional tool will help ensure that our customers will be able to maximize their musical proficiency and enjoyment with our instruments, regardless of their ability or experience.”

“We are deeply gratified that a manufacturer of Yamaha’s caliber recognizes the mutual benefits of this collaboration for both companies. It is a natural partnership for our market-leading brands,” said Vance.

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