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Audix Rep of the Year

hoff • Upfront • April 1, 2013

Audix’s Cliff Castle, Bob Brennan and Rob Schnell  of Reflex Marketing, and Gene Houk of AudixCliff Castle, Audix VP of sales and marketing, announced the winner of 2012 Audix Rep of the Year award at the annual rep and distributor meeting.

This year’s winner, Reflex Marketing, is headed by Bob Brennan, along with Rob Schnell and John McFadden. Covering the Metro New York, New Jersey and Eastern Pennsylvania regions, Reflex Marketing has represented Audix for over 14 years.

“Sales performance is certainly one of several factors considered when choosing the Audix Rep of the Year,” said Castle.

“Reflex Marketing showed very strong growth in their territory for 2012 in spite of the hurricane Sandy disaster, which had at least a four-week impact on business in the New York metro area. However equally important to sales is Reflex Marketing’s success in bringing the dealer and manufacturer together as a team,
" providing winning results for both sides.”

Bob Brennan explains, “My philosophy is that the relationship between manufacturers, dealers, and reps should function like an equilateral triangle: All parts need to interact equally for everyone to feel that they are partners. I really enjoy working with Audix and Cliff. Getting the Audix Rep of the Year award means a lot more than just ‘Thanks, you sold a lot of gear.’”

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