News
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GC Establishes GoFundMe Account to Support Victims of California Fires
Christian Wissmuller | Upfront | November 20, 2018Due the devastating recent fires in California, Guitar Center has established a GoFundMe account to support victims, including GC Support Center associates, in their effort to get back on their feet. Read More... -
Sammy Ash at ‘Music Show Experience’ in Brazil
Christian Wissmuller | Upfront | November 20, 2018On September 13th of 2018, Sammy Ash represented NAMM and NAMMU for the first “Music Show Experience” Musical Instrument show in Sao Paolo Brazil. Read More... -
KORG USA, Inc. Attends First-Ever L.A. Synth Expo
Christian Wissmuller | Supplier Scene | November 20, 2018KORG and Waldorf appeared alongside some of the biggest music companies in the industry at The Deli Magazine’s interactive Synth Expo in Los Angeles, displaying an elaborate product setup featuring KORG’s analog line, the volca series, and more. Read More... -
Aguilar Amplifications Add Mbappé to Artist Family
Christian Wissmuller | Supplier Scene | November 20, 2018Aguilar Amplification has announced the addition of bassist Etienne Mbappé to their family of endorsing artists. Read More... -
CHAUVET Professional Ovation E-930VW Wins New Products Award At WFX
Christian Wissmuller | Supplier Scene | November 19, 2018The Worship Tech Director website named the CHAUVET Professional Ovation E-930VW a 2018 New Products Award Winner at the WFX Show in Orlando. Read More... -
Shure Axient Digital Takes The Stage At 52nd CMA Awards
Christian Wissmuller | Supplier Scene | November 19, 2018On November 14, the 52nd CMA Awards were broadcast live from downtown Nashville on ABC. Over half of the evening’s performances used Shure Axient Digital wireless systems. Read More... -
Concours de Genève International Music Competition Winners Use D’Addario Reeds
Christian Wissmuller | Supplier Scene | November 19, 2018On Wednesday November 14, 2018, Kevin Pedro Spagnolo, Vitor Fernandes, and Carlos Ferreira all placed in the top three at the Concours de Genève International Music Competition for Clarinet Performance. All three winners play Reserve Classic reeds from D'Addario, which offer tonal color, depth, and flexibility. Read More... -
GC Holds Week-long Celebration for the Remodel of its Flagship Hollywood Store
Christian Wissmuller | Upfront | November 19, 2018In celebration of the unveiling of the newly revamped 30,000-square-foot flagship Hollywood store located on historic Sunset Boulevard, Guitar Center hosted a full week of events beginning October 29. Read More... -
Wu-Tang Clan Use CHAUVET Professional Fixtures at Anniversary Show
Christian Wissmuller | Supplier Scene | November 16, 2018Wu-Tang Clan celebrated their 25th anniversary at the Tsongas Center in Lowell, Massachusetts with a show that featured over 60 CHAUVET Professional fixtures, supplied by JDI Productions, Inc. Read More... -
‘Tinga Tinga Tales’ Relies on CHAUVET Professional Fixtures for North American Premiere
Christian Wissmuller | Supplier Scene | November 14, 2018The North American premiere of Tinga Tinga Tales – The Musical in October used seven CHAUVET Professional Maverick MK2 Spot fixtures. Read More... -
The NAMM Foundation Announces The 2019 President’s Innovation Award Recipients
Christian Wissmuller | Supplier Scene | November 14, 2018The NAMM Foundation is recognizing 71 college music students with the organization’s prestigious President’s Innovation Award. Read More... -
GC and the American Red Cross Team up to Support Victims of California Wildfires
Christian Wissmuller | Upfront | November 14, 2018In response to the California wildfires threatening thousands of families, Guitar Center Inc. (GC) has teamed up with the American Red Cross – the humanitarian organization providing relief and support to those in crisis – to create a dedicated effort to help people impacted by the California wildfires. Read More...
