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Gator Co. Celebrates 20th Anniversary with New Logos

Victoria Wasylak • MMR GlobalSupplier Scene • February 11, 2020

To kick off its 20th anniversary year, Gator Co. launched two new logos for Gator Co. and Gator Cases to celebrate its growth and evolution since 2020.

“We wanted a sleek and modern logo that reflects our innovative spirit and the high-quality, savvy nature of our products,” said Crystal Morris, founder and CEO of Gator. “Our fans and customers trust and expect our products to be strong to protect their valued possessions and our logos should convey that strength. The logo upgrades are a great reflection of how much and how fast Gator has grown and improved.

“2020 is a meaningful number for us – 20/20 perfect vision and outlook. We have over 2020 products to celebrate. We’ve enjoyed 20 great years of growth, friendship, teamwork and fans and we look forward to another outstanding 20 and more.”

Gator Co. was founded in 2000 by father-daughter team Jerry Freed and Crystal Morris in Tampa, Florida. Initially, they launched with a small offering of molded plastic guitar cases at the Summer NAMM show in Nashville, Tennessee. From there, they expanded the product line to include case and bag solutions, accessories, gear and stands for multiple markets and industries. Gator Co. has now grown to be the parent company of multiple successful brands – GatorCases, Gator Frameworks, Gator Rackworks, Levy’s, Protechtor Cases, and Slappa.

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