Positive Grid has expanded its International distribution with Gold Music in Bruino Italy.
The firm will focus on the Italian market to provide local access to Positive Grid’s award-winning products like BIAS Head, BIAS Rack and BIAS pedals.
“We are excited to partner with Gold Music and their experienced team. We believe this will be a great fit as Gold Music is passionate about bringing the latest music technology products to the market and they provide a proven, effective infrastructure and resources to help dealers grow with Positive Grid,” said Robert McCullar, VP global sales for Positive Grid.
Established in 2008, Positive Grid develops digital guitar and bass Mobile Apps and Desktop software utilising proprietary Amp & Tone Matching technology. Positive Grid products include JamUp, with over three million users worldwide, making it itstop selling Bias Amp and Bias FX desktop and mobile software.
“Gold Music is a dynamic company who really cares about innovation and technology. We’re proud to introduce a game changer like Positive Grid in the Italian market. Our goal is always to answer the needs of Italian musicians and Positive Grid will answer needs that previously did not have good answers,” said Gabriele Capogna, CEO of Gold Music.
