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#50DEALERS – MICHIGAN: Motor City Guitar

Christian Wissmuller by Christian Wissmuller
December 4, 2013
in Features
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Motor City Guitar

Waterford

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Marty Minui, Owner

 

New lines or brands you’ve taken on with success this year? There aren’t many new brands that we took on in 2013 specifically.  We’re very fortunate to already carry almost every brand our customers seem to ask for at this time, although our eyes and ears are always open for cool new gear.

Outlook for 2014?I predict an increase in overall business due to our web store going up for the first time.  The social media thing seems to be a fantastic new way of connecting with our customers as well.  At the same time we know it’s very important to stay in touch with what we do, why we do it and what people really want.  Cool new websites and other methods of selling are great, but will never be a substitute for personalized service, real friendships, honest helpful advice, and the ability of musicians to feel, hear, play and compare gear before they buy it. 

Evolution in the industry you’re excited about?  Products that are geared toward a higher quality/affordability ratio have been exciting lately, and are a smart move on the part of manufacturers especially given the state of the economy.  Manufacturers that are paying more attention to independent dealers are also a refreshing change, and also a very wise business decision in my opinion.

Product of the Year? There are many, some from the largest manufacturers and some from the smallest.  The hottest would probably be “limited run” products in general, especially when they’re available through independent shops only. There’s nothing more sought after than awesome products that are relatively hard to find.

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