Shure Incorporated announced that it has chosen Henry W Philips Company Incorporated (or HWPco) of Flowery Branch, Ga., as its new sales representative for the Southeastern region of the United States. HWPco will manage sales for Shure’s complete line of professional audio products to dealers and systems integrators in North Carolina; South Carolina; Mississippi; Atlanta, Georgia; and Eastern Tennessee.
“We are very excited for the energy and creativity we feel this company will bring to our sales and market development efforts in the region,” said Jim Schanz, Director, Pro/Systems Group Sales, U.S. and Canada for Shure.
"Partnering with Shure was a major objective for our company because of its ability to set worldwide industry standards for superior microphones and audio electronics,” said Trey Gunter, Chief Executive Officer for HWPco. Shure is unique, like HWPco, in that we both are willing to explore new and effective ways of delivering products and solutions to the marketplace, while resting on tried and true business practices. We look forward to the opportunity to champion the Shure brand and build on this incredible company’s history and growth.”
Marcus Myers, Chief Operating Officer for HWPco, stated, "Shure Incorporated has been, and will continue to be, the model of trusted solutions in the professional audio industry. We at HWPco believe that our goals are similar, in that being trusted by our partners to bring them rock solid products and unmatched service is the key to our success. It is in these similarities that we expect to find true synergy and incredible success with Shure for many years to come."
HWPco was founded in 1970 with the goal of representing a variety of manufacturers in audio, video, infrastructure, and security. Other team members include David Pergantis, Paddy Steading, Norman Miller, Chris Adler, Tim Hunnicutt, Brian Pergantis, Todd Dunsmore, and Patrick Bradshaw.
In Today’s Music Business… Time-Tested Practices Still Serve You Well