BandLab announced that it has acquired MONO Creators Inc., the San Francisco-based design studio that creates instrument cases, straps, and accessories for gigging musicians.
Together, BandLab’s social, digital tools for musician and MONO’s creator-focused accessories will deliver tools designed to meet the needs of the fast-growing mobile musician market. BandLab and MONO will execute an integrated marketing and product development strategy including participation in a combined space at the upcoming 2017 NAMM Show in Anaheim, Calif.
MONO is a San Francisco-based musical instruments accessories brand founded by designer Daniel Kushner. Designed for musicians on the move, MONO is an IDSA Award-winning company that makes instrument cases and accessories.
“MONO is a brand that I’ve admired since they arrived on the music scene”, said Meng Ru Kuok, BandLab’s CEO and co-founder. “We know the MONO business well as we’ve already been working with MONO for four years, through Swee Lee Music, our Asian Retail / Distribution business. I am very excited to be able to take MONO to the next level around the world as part of BandLab. MONO’s mantra of #GOPLAY is entirely in sync with BandLab’s vision of serving the needs of a fast-growing community of creators—from fans to artists—in a mobile-centric world. We’re excited to welcome the MONO family into the BandLab community, to support them online and offline and continue to take a design-driven approach to the way we develop our products.”
“BandLab is the perfect fit for us”, said Kushner, “Being a successful musician today requires a completely different tool kit, and we share a vision for what those tools need to be, and now BandLab and MONO have the ability to create them together; This deal further solidifies MONO’s ability to remain an innovation leader and category disruptor in the music industry long-term. As a global company, we are now actively expanding the team to further develop our existing product lines, as well as accelerating our roadmap for new product lines.”
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