The 2017 NAMM Show will open one day early for Retail Boot Camp, an intensive one-day training for music retail businesses.
Held Wednesday, 18th January at the Anaheim Hilton in Anaheim, California, Retail Boot Camp will feature training for all music retail employees, including owners, managers, salespeople, marketers, and even administrative staff.
For the first time at The NAMM Show, Retail Boot Camp will offer two full-day tracks: Sales & Marketing and Financial Management. Both will cover essential tips, best practices and innovative ideas, presented by experts in music products and retail. Attendees will discover new ways to boost sales, improve store traffic and increase profitability. Registration for the Boot Camp will open in September 2016.
NAMM U sessions will also be available throughout The 2017 NAMM Show, including the NAMM U Breakfast Sessions and NAMM Idea Center presentations. TEC Tracks will return to The NAMM Show with more than 70 sessions for recording, live sound, lighting, DJ, entertainment technology and music business.
The 2017 NAMM Show will be held January 19-22 at the Anaheim Convention Center in Anaheim, California. Annually, the show draws nearly 100,000 attendees from 125 countries. Badge registration and housing requests for all 2017 show attendees are now open at NAMM.org.