Algam SAS (Nantes, France), the leading European distributor of musical instruments, professional audio equipment, and lighting, is proud to announce its new subsidiary, Algam USA. This strategic expansion marks Algam’s commitment to bringing high-quality products and unparalleled distribution expertise to the American market.
Algam USA will be headquartered in California, a state synonymous with innovation as well as a dynamic music scene. This new venture will be spearheaded by CEO Matt McDevitt, a seasoned MI with over two decades of experience in the industry.
“We are incredibly excited to launch Algam USA,” said Gérard Garnier, President of Algam. “Our expansion into the United States represents a significant milestone in Algam’s growth strategy. With Matt McDevitt leading the charge and the support of the whole Algam organization, we are confident that Algam USA will successfully bring exceptional brands and innovative solutions to a new audience of musicians and audio professionals.”
Algam USA will serve as the exclusive distributor of LAG Guitars, along with other esteemed brands under the Algam portfolio. Musicians and retailer across the United States can now access Algam’s renowned products, known for their superior craftsmanship and cutting-edge technology.
Under McDevitt’s leadership, Algam USA aims to foster strong relationships with American retailers and musicians, ensuring that Algam’s products meet the high standards of the U.S. market. The subsidiary will provide a modern approach to distribution with a focus on American marketing strategies, providing exceptional customer service, technical support, and educational resources to its clients.
“Joining Algam to lead Algam USA is a tremendous honor,” said Matt McDevitt, CEO of Algam USA. “I look forward to working closely with our team to deliver the quality, service and market innovation that Algam is known for. We are committed to building a strong presence in the U.S. to support musicians in their creative endeavors.”
Benjamin Garnier, General Manager of Algam, who has been instrumental in the European and Asian expansion of Algam, added, “The launch of Algam USA is a testament to our continued growth and dedication to the global music community. We believe our presence in the United States will further solidif your position as a leading distributor of musical instruments, pro audio equipment, and lighting.”
The company’s commitment to quality, innovation, and customer service has established Algam as a trusted name in the industry.
