Korg USA, exclusive U.S. distributor of Korg, VOX, Ashdown, Blackstar, Lâg, Sakae and HK Audio products, has announced the expansion of its artist relations team, reflecting the company’s dedication to offering top-notch service to its family of artists, while also furthering brand awareness amongst musicians in the U.S.
Tom Cusimano has been hired as Senior Manager, Artist Relations. He will be working out of a new West Coast office and overseeing AR activities for all Korg USA brands. Cusimano comes to Korg most recently from Yamaha Guitars, where he worked in international artist relations. His experience with identifying and aligning artists with new products and opportunities, setting up artist clinics, and working with top level artists and their management will be a great asset to Korg USA and its brands.
In addition to serving existing artists and developing new relationships and opportunities, he will work with the Korg USA artist relations and marketing teams to incorporate artists into a variety of consumer-facing communications including social media, video, web, PR, and advertising.
