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European Beat: Audio Firms Join Together

Christian Wissmuller by Christian Wissmuller
March 16, 2015
in Special Report
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A new European audio firm has been set up, following the joining of two Swiss companies and an Italian loudspeaker manufacturer.

The Schertler group comprises Schertler SA, Swiss manufacturer of high quality contact microphones and compact acoustic and electric amplification systems; SR Technology, the Italian loudspeaker systems manufacturer (wholly owned by Schertler since 2012); and Velvet Strings SA (developed and owned by Schertler).

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The group’s new website offers pro-audio customers, hi-fi enthusiasts and musicians a range of amplifiers, preamps and contact microphones plus active and passive loudspeaker systems for live work, home audio and installations.

In addition to that it sells string sets for cello and bass, and will soon be adding ranges for violin, viola and guitar.

Customers in Europe can either purchase products directly via the website, or from authorised centres that have been set up in selected territories.

Duilio Salvucci, general manager of SR Technology, said: “As well as buying direct, visitors can also have direct contact with our multi-lingual product specialists and access immediate after-sales assistance. With an increasing range of products designed for different market sectors, it has proved a logical development going forward.”

www.schertler.com

Tags: European Beatschertler sasr technologyvelvet strings
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