Experience PRS Event Sees Record Attendance and New Product Line

Experience PRS, now in its seventh year, attracted close to 3,000 attendees this year from all over the globe. The 2013 event notably marked the first time PRS opened its doors to highlight the new S2 manufacturing line. Considered one of the most significant launches in the company’s history, the S2 Series offers Maryland-made PRS guitars in the $1,000 – $1,500 price range.

This event, held each September at PRS Guitars’ manufacturing facility in Stevensville, Maryland, brings together a unique combination of authorized PRS dealers and distributors, worldwide press, celebrated PRS artists, and PRS customers and enthusiasts.

PRS built several small batches of unique guitars for the 2013 event, including two models specially designed to commemorate the Experience: the Experience PRS 2013 Semi-Hollow 408 and the Experience PRS 2013 Private Stock Custom 22. Other unique configurations include a Maple Neck Custom 24, a Swamp Ash Custom 24, a P24 Trem, and a Singlecut Trem.

The S2 was one of the event’s major themes with the main concert on Friday night featuring S2 artist JJ Grey & Mofro playing an S2 Starla. David Grissom hosted a private event for the company’s Signature Club on Thursday evening to announce his new signature amplifiers: the DG Custom 30 and 50 amplifiers and DG Custom 2×12 cabinet.

www.prsguitars.com/experience