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Fender Custom Shop Launches Limited Custom Artist Series Model Honoring Tyler Bryant

Christian Wissmuller by Christian Wissmuller
February 24, 2023
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Fender Musical Instruments Corporation (FMIC) and the Fender Custom Shop (FCS) has announced the launch ofthe Limited Edition Tyler Bryant “Pinky” Stratocaster®, marking the phenom’s first collaboration with the brand. Thanks to its effortless playability and versatility, the Stratocaster has been the go-to guitar across all genres for decades. As Bryant’s tasteful playing harkens back to some of music’s most iconic players—the over the top nature of Johnny Winter meets the evocative touch of blues legend, B.B. King—his partnership with the Fender Custom Shop is the perfect synthesis of timeless style and an unmistakable personalized touch.

Today, Tyler Bryant is a nationally recognized talent who has toured alongside the likes of Jeff Beck, AC/DC, Guns N’ Roses, and more. Given his history, it’s no surprise that he was destined not only to share the stage with some of rock and roll’s finest, but to follow in their footsteps as well. At eleven years old, Bryant was mowing yards to pay down a layaway tab to purchase his first electric guitar. Within a couple of years, he was playing gigs around Texas and quickly realized there was no turning back. Come 2007, Bryant was playing the prestigious Crossroad’s Guitar Festival in Chicago and the following  year he moved to Nashville and formed Tyler Bryant and the Shakedown. Led by Bryant’s fiery lead guitar playing and soulful songwriting, the Shakedown went on to release five studio albums, with a new EP on the way, all the while carving out a spot for themselves amongst the pantheon of rock n’ roll icons.

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“Fender has played such an integral part of so many of the sounds that have moved me throughout my life. Partnering with the Fender Custom Shop to bring the perfect Stratocaster® to life has been a complete dream come true,” said Tyler Bryant. “I used this guitar all over “Dirty Work,” the newest offering from our independent label, Rattle Shake Records, which will of course be released on shell pink vinyl. The guitar has been extensively put to the test in the studio and on the road and I honestly couldn’t dream up a better tool. Every detail has been crafted to perfection, from the vintage-style neck shape to the custom wound pickups. This guitar is the embodiment of my sound and style, and I can’t wait for players to experience its magic and versatility.”

Modeled after the ‘60s-style Shell Pink Stratocaster® that accompanied him on his journey from small town gigs in Texas to world tours, this built-to-order Custom Shop guitar distills everything that made Tyler Bryant the once in a lifetime player he is—classic appeal meets highly personalized style—and puts it in the hands of players everywhere. The foundation of this limited edition instrument is its 2-piece select alder body that is durable enough to bring out on the road but lightweight enough for even the most acrobatic stage moves. Thanks to a set of custom wound ‘60s Stratocaster® pickups with a Shawbucker in the bridge position, there are endless permutations of sonic possibilities at the ready. Additional features include a vintage-style Oval “C”-shaped neck, Custom Shop vintage synchronized tremolo,  engraved 1-ply anodized aluminum pickguard and deluxe hardshell case.

“Tyler’s passion for music and dedication to his craft inspired us to create a guitar that truly embodies his sound and style,” said Mike Lewis, VP of Product Development, Fender Custom Shop. “Our team at the Fender Custom Shop worked tirelessly to translate Tyler’s vision into reality, incorporating his unique touches into the design, such as vintage-style pickups and a custom neck profile. The resulting signature Stratocaster® not only meets Tyler’s high standards, but also pushes the boundaries of what’s possible in guitar design.”

The Fender Custom Shop Limited Artist series celebrates the storied guitars of legendary musicians by building recreations of their instruments in exacting detail. Based on close examination of the original guitars, every nuance is noted and incorporated into the build. Reverse-engineering the model, vintage, wood, hardware, electronics, finish and player customizations are all vital to the process. Most importantly, the player’s wear patterns are recorded: every nick, scratch, gouge and bump are vital to the authenticity of the recreation–they are mapped and documented with precision.

Experience the soulful blues and fiery guitar-driven rock of Tyler Bryant with his custom ’60s-inspired Shell Pink Strat HERE.

Tags: FenderTyler Bryant
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