
Fender Musical Instruments Corporation (FMIC) announced on June 25 that the company will be exhibiting at the NAMM Show in Anaheim this coming January — the first return to the annual industry gathering since the pandemic.
“We sadly missed actually having a physical presence at NAMM; that high-touch in-person long form interaction is vitally important for the industry,” says Andy Mooney, Fender CEO. “Going forward, [Fender] will have more and exciting new products to intro at NAMM and then in the fall, we will revert back to our online dealer events… we’re thrilled to be back, we missed being there, and I’m excited to see everyone again back in Anaheim.”