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Integral deal for Madison and Fifth

Ronnie Dungan by Ronnie Dungan
August 8, 2017
in MMR Global
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Samsystems has appointed Madison and Fifth as the UK distributor for Integral, a new concept in close-cab miking for guitar cabs and combos.

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Integral is a fit and forget, dedicated microphone that’s installed in minutes between the speaker and the baffle, designed to eradicate the pitfalls and problems guitar players and sound engineers have endured for decades. The Integral IM10 and IM12 (10 and 12 denotes the speaker size) features a high quality super cardioid, dynamic microphone designed specifically for guitar and other amplified instruments, with an exceptionally high/low, full range frequency response.

Technical director, Richard Smith, said: “For over 60 years, guitar players, sound technicians and studio engineers have struggled with the whole concept of miking up a guitar cab or guitar combo and more importantly, the related pitfalls that occur.

“It’s been a long ol`road,” added Smith, “We road-tested Integral for over 4 years with touring bands, record producers and studio engineers all over the word until we finally launched at Frankfurt Musikmesse in the Spring of 2017 for Europe, and more recently at Summer NAMM in Nashville, for the USA. On both sides of the pond, the response from the media and end-users has been extremely rewarding. Coming full circle and back on home turf, Samsystems are absolutely delighted and very excited to have Madison and Fifth as our UK distributor.”

Madison and Fifth CEO Peter Miller Smith commented: “This is one of the most innovative products to be launched within MI for a long time and we are delighted to have been chosen by Samsystems as their UK distributor. The Integral close miking system ranks high up on the scale of ‘Why didn’t I think of that’ ideas and is beautifully executed. We know it appeals to studio and live sound engineers and, of course, to any guitarist who currently has to mike up externally.”

Tags: IntegralMadison and FifthSamsystems
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