Kidderminster guitar store, Beryl Guitars has just opened new premises and has plans to launch its own branded guitar range next year.
The new shop on Coventry Street was officially opened by the town’s mayor. The move sees the retailer in bigger premises after five years in the town.
CEO Phil Preece, said: “After five successful years in the town we knew it was time to expand.
“Our new guitar shop has a wide range of instruments from the music industry’s biggest brands and also offers music lessons and repairs. We are fairly unique in the fact that we are a retailer/maker and build our own Beryl branded guitars right here in our Kidderminster workshop.
“The local area has a rich musical heritage and we are here to play a main role in keeping it alive.
“Moving forward we will be hosting in store events such as open mic nights and will be serving and championing the very best of local food and drink.”
