Modal Electronics Partners with American Music & Sound to Expand Distribution in US Market

Modal Electronics, a leading global synthesiser manufacturer, today announced the appointment of American Music & Sound — an Exertis | JAM business, as their exclusive distribution partner for their ground-breaking synthesiser portfolio in the United States of America.

Since 2013, Modal Electronics has cemented itself at the leading edge of forward-thinking synthesiser technology. Fusing sophisticated analogue and digital circuitry with an innovative approach to synthesiser design, Modal Electronics’ current portfolio is regarded as the pinnacle for users seeking modern synth-centric tools engineered for the forward-thinking creative. Whether it’s the Wavetable-fuelled ARGON-Series or the Beyond Analogue COBALT-Series, users are empowered with unparalleled creative possibilities and the convenience of a 1:1 standalone app- and plugin-based control courtesy of MODALapp.

The growth and success of Modal Electronics demand a sales/distribution entity in the all-important US market with a thorough understanding of all aspects of the international music equipment marketplace. Modal Electronics identified exactly those qualifications and capabilities in American Music & Sound (AM&S). With extensive experience distributing some of the world’s top musical instrument and pro audio brands, AM&S aims to deliver top-flight service for Modal Electronics’ next-generation synthesiser portfolio via strategic routes to market and their wealth of proven first-hand expertise.

“Modal is a company we have admired for years,” notes Patrick Sullivan, President of American Music & Sound. “The design, functionality, and quality of their products make them an essential part of any keyboard for recording artists. They continue to innovate, most notably with MODALapp which connects the Modal synthesiser ecosystem and provides a modern platform to help their customers create. We are extremely excited to partner with them in the United States.”

Christian Stahl,  VP of Marketing of Modal Electronics, adds, “AM&S has been carefully chosen for their professionalism and ability to connect and support an extensive retail network for Modal Electronics’ product portfolio. We are excited to share our passion for synth technologies with the AM&S team and work with them as business partners for the US market.”