ADVERTISEMENT

The NAMM Foundation Celebrates the Best Communities for Music Education Around the Nation

October 17, 2025

Reverend Reeves Gabrels RG-SUS Mark II

October 17, 2025

Austrian Audio To Debut CC8-SC at AES

October 17, 2025

Hal Leonard and Muse Group Launch Data-Driven MI Growth Model with Solid State Logic as New Partner

October 16, 2025

Roland Announces V-Drums 3 and 5 Series

October 16, 2025

2025 MMR Dealers’ Choice Awards Ballot

October 14, 2025

Reverb Names Stahl CEO

October 14, 2025

Music China 2025 to Platform 600+ Fringe Events Bridging Professional Advancement and Music Community Growth

October 10, 2025
Tuesday, October 21, 2025
  • Contact
MMR Magazine
  • Subscribe Now!
    • Subscribe Now!
  • Advertise
  • Email Press Releases!
  • Current Issue
    • Past Issues
  • Newsroom
    • News
    • MMR Global
    • Supplier Scene
    • Upfront
    • People
  • Awards
    • 2025 Dealers’ Choice Award Ballot
    • Don Johnson Award Winners Archive
  • Get Support!
  • DEPARTMENTS
    • Guitars / Fretted
    • Drums & Percussion
    • Keyboards & Synths
    • Pro Audio
    • Band & Orchestra
    • Accessories
    • Retail & Business
    • People / Profiles
    • News / Product Announcements
    • DJ & Lighting
No Result
View All Result
  • Subscribe Now!
    • Subscribe Now!
  • Advertise
  • Email Press Releases!
  • Current Issue
    • Past Issues
  • Newsroom
    • News
    • MMR Global
    • Supplier Scene
    • Upfront
    • People
  • Awards
    • 2025 Dealers’ Choice Award Ballot
    • Don Johnson Award Winners Archive
  • Get Support!
  • DEPARTMENTS
    • Guitars / Fretted
    • Drums & Percussion
    • Keyboards & Synths
    • Pro Audio
    • Band & Orchestra
    • Accessories
    • Retail & Business
    • People / Profiles
    • News / Product Announcements
    • DJ & Lighting
No Result
View All Result
MMR Magazine
No Result
View All Result

Please Allow Me to (re)Introduce Myself…

Christian Wissmuller by Christian Wissmuller
August 14, 2021
in August 2021, Editorial, Magazine Archive
0
Share on Facebook
ADVERTISEMENT

Here we are, smack-dab in the middle of summer, and I’m about to ask you to think about events in December. Hey, it’s only fair – if I’ve got to be mindful of this stuff, you could at least come along for the ride, too.

Nominations for MMR’s 29th annual Dealers’ Choice Awards (DCAs) are now open. Hit up https://mmrmagazine.com/dca/ to let your voice be heard! While the voting for final winners across all categories (later this fall) will be limited to current MMR subscribers only, this part of the process is open to all. Know of a recent product or instrument introduction that has been ringing the register at your MI retail business? Now would be the time to share that info with us and your fellow readers and dealers.

ADVERTISEMENT

As usual, we’ll be announcing those who worked their way to top honors in our December issue, but before we get there, you all need to help determine who deserves to be considered across each of the 17 categories. If you’re exclusively, say, a Band & Orchestra retailer, simply nominate brands and models relevant to your business and leave the rest blank – couldn’t be easier! If you don’t have much to say about electric guitars or sound reinforcement, but lots to suggest when it comes to home digital keyboards, that input is not only welcome, but essential. Please join the fun and help determine what brands will ultimately wind up with pretty, pointy, heavy crystal trophies (the things could truly do some serious damage and are brutal to lug around the Convention Center) come Winter NAMM-time when we hand out the things.

Oh, yeah – the other “big news”: MMR, along with sister titles, School Band & Orchestra, JAZZed, and Choral Directorrecently went through an change in ownership (see page 8 for more details), but it’s pretty much business as usual over here – only more focused, more determined, and… well better. All the usual hoo-ha, such as the annual Dealers’ Choice Awards, remains as it ever was. I’ve been through four of these “transitions,” myself, and I can say with absolute honesty and no small degree of pride (Humility? Pfft… What good has that overrated character trait ever done me?) that we remain dedicated to covering and serving the MI community at the highest level and look forward to continued and strengthened relationships with all of our readers and partners in the industry. The MMR of today is now staffed exclusively by musicians, gearheads, nerds, geeks – we’re all lifers who “get” both you and your customers – and have the piles of gear, tales from the road, and diminished checking accounts to prove it.

Summer NAMM (see page 12) was a welcome reminder of why ours is the business I want to be involved in. I ain’t goin’ nowhere. MMR has been around for over 140 years and I’ll be damned if that noble lifespan is going to be cut short on my watch. With Mike Lawson at the helm as publisher (do ask him about his eight billion guitars – assuming you have three hours to spare) it’s a safe bet that we’ll be doing everything we can possibly think of to help advance music making and music education in the months and years to come.

Previous Post

Gerry Dintelman Immerses With CHAUVET Professional At Revival BBQ Blues and Soul Festival

Next Post

50 Years of ‘Sound. Thinking’ at TASCAM

Related Posts

Current Issue

Expect the Unexpected!

September 29, 2025
September 2025

Concerted Growth: How Concert Ukuleles Are Tuning Up Sales for Retailers

September 16, 2025
Menzie Pittman
September 2025

The Small Box Shops – and the Part We Play in the Bigger Picture

September 16, 2025
Christian Wissmuller
September 2025

Riffs, Roots, and Resonance: The Fretted Instrument Market in 2025

September 16, 2025
Accessories

2025 Holiday Buying Guide

September 16, 2025
September 2025

Upfront

September 16, 2025
Next Post
Yuji Hanabusa

50 Years of ‘Sound. Thinking’ at TASCAM

Please login to join discussion
  • Trending
  • Comments
  • Latest

The NAMM Foundation Celebrates the Best Communities for Music Education Around the Nation

October 17, 2025

Hal Leonard and Muse Group Launch Data-Driven MI Growth Model with Solid State Logic as New Partner

October 16, 2025

Reverb Names Stahl CEO

October 14, 2025

Martin Guitar Hosts First-Ever Sustainability Summit, Setting the Tone for a Greener Music Industry

October 10, 2025

The NAMM Foundation Celebrates the Best Communities for Music Education Around the Nation

Reverend Reeves Gabrels RG-SUS Mark II

Austrian Audio To Debut CC8-SC at AES

Music China 2025 to Expand Products into Holistic Wellness and Music Technology

The NAMM Foundation Celebrates the Best Communities for Music Education Around the Nation

October 17, 2025

Reverend Reeves Gabrels RG-SUS Mark II

October 17, 2025

Austrian Audio To Debut CC8-SC at AES

October 17, 2025

Hal Leonard and Muse Group Launch Data-Driven MI Growth Model with Solid State Logic as New Partner

October 16, 2025
ADVERTISEMENT
The Latest News and Gear in Your Inbox - Sign Up Today!
  • October 2025

    Articles | Digital Issue
  • September 2025

    Articles | Digital Issue
  • August 2025

    Articles | Digital Issue
  • July 2025

    Articles | Digital Issue
  • June 2025

    Articles | Digital Issue
© 2005 - 2025 artistpro, LLC
7012 City Center Way, Suite 207
Fairview, Tennessee 37062
(800) 682-8114
No Result
View All Result
  • Subscribe Now!
    • Subscribe Now!
  • Advertise
  • Email Press Releases!
  • Current Issue
    • Past Issues
  • Newsroom
    • News
    • MMR Global
    • Supplier Scene
    • Upfront
    • People
  • Awards
    • 2025 Dealers’ Choice Award Ballot
    • Don Johnson Award Winners Archive
  • Get Support!
  • DEPARTMENTS
    • Guitars / Fretted
    • Drums & Percussion
    • Keyboards & Synths
    • Pro Audio
    • Band & Orchestra
    • Accessories
    • Retail & Business
    • People / Profiles
    • News / Product Announcements
    • DJ & Lighting

© 2005 – 2024 artistpro, LLC 7012 City Center Way, Suite 207 Fairview, Tennessee 37062 (800) 682-8114

This is Modal Title

Click Me