Celestion, the premier manufacturer of loudspeakers for sound reinforcement and guitar and bass applications, proudly announces the appointment of Poppy Hanton as Marketing Executive. In her new role at Celestion, Ms. Hanton will work on a number of projects across the company’s marketing landscape including web, social media, content creation, advertising, and projects with external partners.
Hanton brings a variety of invaluable experience to Celestion, spanning professional audio, music festival marketing, copywriting, social media and higher education. This experience has its genesis in her own musicianship. “My personal interest, and the fact that I’m a gigging guitarist has let me spend time with so many knowledgeable people across diverse areas of the industry,” she reflects. “So, I’ve long known of Celestion for their outstanding quality.”
Hanton is also quite familiar with Celestion’s products for PA and sound reinforcement. “I purchased my last couple of amps partly because they employed Celestion speakers,” she notes. “However, their product range extends far beyond guitar speakers; they have a strong position in the pro audio and P.A. markets as well. I look forward to working with our creative teams to raise awareness of just how many different types of solutions the Celestion brand comprises.”
Hanton’s degree in English and Communications led to her first posting at the Norwich campus of Access Creative College. The school’s arts-and-music focus took her to many festivals, culminating in the position of Communications Officer at the Norfolk & Norwich Festival, a 17-day multi-arts event that takes place at multiple venues. “I worked with artists and their teams and promoted events,” she explains, “with a particular focus on digital content output. I did not necessarily start out with the intention of drawing together my twin passions for music and audio on one hand and communications on the other, but it has progressed naturally.”
“Celestion have always been passionate about innovation,” says Ken Weller, Head of Marketing at Celestion. “Poppy’s knowledge and experience across music, technology, and communications makes her a perfect fit for our innovative team.”
