Pro Audio Distribution Names Heffner Director of Sales & Marketing

Pro Audio Distribution, the US distributor of Sontronic microphones and Augspurger monitors, has appointed Glen Heffner director of Sales and Marketing. He will be responsible for the development and growth of the dealer channel. Heffner looks forward to providing world-class products and support to pro audio dealers in the US and beyond.  

“Glen’s experience working with dealers, selling microphones and speakers are a perfect fit for us. He will help us to forge ahead and build great relationships that will grow the market for our brands,” said Dave Malekpour, president of the PAD group. “Glen’s reputation for taking care of customers and dealers is right in line with our goals and brands.”

Malekpour goes on to say that one of the long held missions of PAD is to create lasting relationships and partnerships with their dealers, give personal attention to the customer and do whatever it takes for the customers who put their faith in a dealer. “As we seek to add to our base of dealers and continue to grow the Sontronics and Augspurger brands in the US we wanted to have someone who we knew would care about the customer, dealer and products,” he said.

Heffner, who will be based in North Carolina, was attracted to PAD because of their outstanding record of sales and service with major studio design installs throughout the world.