‘Roadie for the Day’ In-Store Displays Available

For International Drum Month 2019, the Percussion Marketing Council has offered a special promotion for retailers to share info on their “Roadie for the Day” competition. Building on last year’s energy, this year Cindy Blackman Santana is the celebrity drummer for the “Roadie for the Day” contest. The PMC is sending life-size “Roadie for the Day” in-store displays to registered retailers, at no cost to the retailer. Stores can get more information here.