Recent

Excelcia Music Publishing and Wingert-Jones Publications Announce ‘Ready Sets’ for Concert Band

August 5, 2025

Get Ready to Rock The 2026 NAMM Show: NAMM Celebrates 125 Years with Five-Days of Music, Innovation and Industry Legacy

August 4, 2025

Jessica Tropea Joins Neutrik Americas as Customer Solutions Engineer

August 4, 2025

It’s Back to School Season: Is Your Store Ready?

August 5, 2025

Neil Potter Promoted to Director of National Sales at Allen & Heath USA

August 1, 2025

Sonique Drums Unveils Poly Pro Slim Snare Wire Straps

August 1, 2025

NAMM Announces New Leadership Teams For Women of NAMM and NAMM Young Professionals

July 30, 2025

Jeff Mulvihill Appointed Combo Drum and Concert Percussion Brand Manager for KHS America

July 29, 2025
Thursday, August 7, 2025
  • Contact
MMR Magazine
  • Subscribe Now!
    • Subscribe Now!
  • Advertise
  • Email Press Releases!
  • Current Issue
    • Past Issues
  • Newsroom
    • News
    • MMR Global
    • Supplier Scene
    • Upfront
    • People
  • Awards
    • Dealers’ Choice Awards Ballot 2024
    • Don Johnson Award Winners Archive
  • Directory
  • Get Support!
No Result
View All Result
  • Subscribe Now!
    • Subscribe Now!
  • Advertise
  • Email Press Releases!
  • Current Issue
    • Past Issues
  • Newsroom
    • News
    • MMR Global
    • Supplier Scene
    • Upfront
    • People
  • Awards
    • Dealers’ Choice Awards Ballot 2024
    • Don Johnson Award Winners Archive
  • Directory
  • Get Support!
No Result
View All Result
MMR Magazine
No Result
View All Result

Rotosound Launches First Detuned String Sets

Ronnie Dungan by Ronnie Dungan
March 12, 2018
in MMR Global
0
938
SHARES
2.3k
VIEWS
Share on Facebook
ADVERTISEMENT

Rotosound is continuing its 60th anniversary year of new product innovation, launching its first set of electric guitar strings, specially formulated for playing with different tunings. 

ADVERTISEMENT

For fans of alternative tunings, such as Drop D or DADGAD, three new electric guitar gauges have been added to the Roto Nickel on Steel range. Specifically created for detuning, and to dispense with the need to mix and match different strings from different sets, the packs offer varying feel and tensions dependent on scale length and are as follows:

    •    Roto Whites – 11 • 15 • 22 • 30w • 42w • 54w

    •    Roto Silvers – 12 • 16 • 24 • 32w • 44w • 56w

    •    Roto Blacks – 12 • 16 • 30 • 34w • 46w • 60w

The sets, which are designed and manufactured completely in the UK, are available via local or online dealers now with an RRP of £7.95.

“It’s all about the strings with Rotosound,” said chairman Jason How, “and we aim to provide our new and loyal customers with all the options they need to enhance their music, improve their sound or add something different to what they normally play. A lot of guitarists like to experiment with different tunings, but it can be a bit of an improvised process. Now, straight out of the pack you can put our strings on and know that they will look, feel and sound complete.”

The new launch is part of a year of  innovation for the British string manufacturer, which is celebrating its 60th anniversary in 2018 and has reached the landmark while undergoing a significant period of expansion to its distribution business. 

Tags: Rotosound
Previous Post

Trade Regrets: David Leed

Next Post

D’Addario Takes Control of Irish Sales

Related Posts

MMR Global

Get Ready to Rock The 2026 NAMM Show: NAMM Celebrates 125 Years with Five-Days of Music, Innovation and Industry Legacy

August 4, 2025
MMR Global

NAMM Announces New Leadership Teams For Women of NAMM and NAMM Young Professionals

July 30, 2025
MMR Global

Recording and Mixing Engineer Thiago Baggio Thrives with DPA Microphones

July 29, 2025
Cesar Lamschtein, incoming Audio Engineering Society President-Elect in 2026
MMR Global

Audio Engineering Society Announces Results of 2025 Elections

July 29, 2025
MMR Global

Martin Audio Guides Visitors Through UK Pavilion at Osaka’s Expo 2025

July 28, 2025
MMR Global

NAMM’s Top 100 Dealer Awards Rebranded as The NAMM Retail Awards

July 21, 2025
Next Post

D'Addario Takes Control of Irish Sales

Please login to join discussion
  • Trending
  • Comments
  • Latest

It’s Back to School Season: Is Your Store Ready?

August 5, 2025

New Spring King Junior Reverb Pedal from Danelectro

May 11, 2025
A picture tells a thousand words - a historic Gresch gathering at Carnegie Hall.

Gretsch at Carnegie Hall: Capturing a Moment in Time

August 2, 2013

Get Ready to Rock The 2026 NAMM Show: NAMM Celebrates 125 Years with Five-Days of Music, Innovation and Industry Legacy

August 4, 2025

Excelcia Music Publishing and Wingert-Jones Publications Announce ‘Ready Sets’ for Concert Band

Get Ready to Rock The 2026 NAMM Show: NAMM Celebrates 125 Years with Five-Days of Music, Innovation and Industry Legacy

Jessica Tropea Joins Neutrik Americas as Customer Solutions Engineer

It’s Back to School Season: Is Your Store Ready?

Excelcia Music Publishing and Wingert-Jones Publications Announce ‘Ready Sets’ for Concert Band

August 5, 2025

Get Ready to Rock The 2026 NAMM Show: NAMM Celebrates 125 Years with Five-Days of Music, Innovation and Industry Legacy

August 4, 2025

Jessica Tropea Joins Neutrik Americas as Customer Solutions Engineer

August 4, 2025

It’s Back to School Season: Is Your Store Ready?

August 5, 2025
ADVERTISEMENT
The Latest News and Gear in Your Inbox - Sign Up Today!
  • August 2025

    Articles | Digital Issue
  • July 2025

    Articles | Digital Issue
  • June 2025

    Articles | Digital Issue
  • May 2025

    Articles | Digital Issue
  • April 2025

    Articles | Digital Issue
© 2005 - 2025 artistpro, LLC
7012 City Center Way, Suite 207
Fairview, Tennessee 37062
(800) 682-8114

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In
No Result
View All Result
  • Subscribe Now!
    • Subscribe Now!
  • Advertise
  • Email Press Releases!
  • Current Issue
    • Past Issues
  • Newsroom
    • News
    • MMR Global
    • Supplier Scene
    • Upfront
    • People
  • Awards
    • Dealers’ Choice Awards Ballot 2024
    • Don Johnson Award Winners Archive
  • Directory
  • Get Support!

© 2005 – 2024 artistpro, LLC 7012 City Center Way, Suite 207 Fairview, Tennessee 37062 (800) 682-8114

This is Modal Title

Click Me
Are you sure want to unlock this post?
Unlock left : 0
Are you sure want to cancel subscription?