To Good Effect: Stompbox FX Pedals
In a corner of Guitarland exists a market segment which has been riding a sustained wave of popularity for well over a decade, with no signs of a slowdown: stompbox…
FMIC Appoints Duncan and Fernandez to its Board of Directors
Amani Duncan Fender Musical Instruments Corporation (FMIC) has announced the appointment of two industry veterans to its Board of Directors: Amani Duncan and Maria Fernandez, beginning May 2022. The appointments…
Fender Celebrates 60th Anniversary Jaguar Limited Edition Collection
Fender is celebrating the 60th Anniversary Jaguar Limited Edition Collection. This collection honors the 60-year history of one of the Jaguar, one of Fender’s iconic flagship guitars. Named after the…
The BIGSBY Pedal from Gamechanger Audio
Gamechanger Audio’s latest product, the BIGSBY Pedal, is now available online and across all dealer channels. The BIGSBY Pedal is a polyphonic pitch shifting pedal with a revolutionary design capable…
Trade Regrets: Scott Lombardo
QSC released the following on April 11, 2022: It is with deep sorrow that QSC announces the passing of our friend, former colleague and industry veteran, Scott Lombardo on Wednesday…
Trade Regrets: Scott Lombardo
On April 10, NAMM‘s Dan Del Fiorentino sent the following message: Scott Lombardo passed away on Wednesday after a brave fight against ALS. Scott worked in the music products industry since…
John Cruz Custom Guitars Launches to Positive Response
John Cruz John Cruz Custom Guitars™ is open for business and, as the boutique electric guitar market response has proven, business is good. The company’s first 50 guitars, the…
Fender Unveils Frontman 20G Amplifier
Fender has introduced the Frontman® 20G Amplifier ($129.99 USD, £109.99 GBP , €129.99 EUR, $289.00 AUD, ¥15,730 JPY). The Frontman® 20G Amplifier brings together familiar Fender cosmetics and “best-in-class” sound…
Fender Launches JV Modified Series
The JV Modified Series combines classic aesthetics with modern playability to suit the needs of today’s guitarist. Taking cues from the now highly sought-after “Japanese Vintage” reissues from the early…
Smooth Operators: Coated Guitar & Bass Strings
With only seven percent of participants in this month’s dealer survey on the topic of coated guitar and bass strings reporting sales trending downwards, things are looking pretty darn solid…
Leaders of the Pack: Starter Packs for Fretted Instruments
With the recent pandemic came a historic surge of interest in music-making, especially with respect to fretted instruments. With record numbers of beginning players, it stands to reason that most…
Evolution & Adaptation: Justin Norvell, EVP Product, Fender
Justin Norvell One “silver lining” of the past two-plus years has been folks either taking up a musical instrument for the first time, or rediscovering and re-embracing musical endeavors from…