Fender Introduces Limited Edition Noventa Series
Noventa Combining classic Fender style and dynamic Noventa pickups, the Noventa Series delivers powerful tones and modern playability. Its striking good looks are matched by the midrange bite, crisp highs…
Primed for the Rebound: PA System Sales
PA System Sales Struggled in the Past Year, but Suppliers are Ready for a Return to Live Performance In my last editorial column (“Keep the Lights On” – MMR April…
Fender Debuts All-New American Professional II Series
Fender Musical Instruments Corporation (FMIC) has released the all-new American Professional II series, the second generation of its flagship electric guitars and basses. In late 2016, Fender introduced the American…
Cardinal Percussion Expands Global Salesforce with Drum Industry Veterans
Andy Schlosser Cardinal Percussion, official U.S. distributor of multiple prestigious drum/percussion brands and owner of Attack Drumheads, Wuhan Cymbals & Gongs, Lug Lock drum accessories, and Cardinal Percussion accessories, is…
Fender Unveils Third Annual ‘Fender Next’ Class
Fender Musical Instruments Corporation (FMIC) recently announced the 2021 class of artists joining Fender Next, an artist development program designed to elevate rising musicians that are pushing guitar forward in music and…
’68 Custom Amplifiers from Fender
Fender’s ‘68 Custom range has become an extremely popular amp series for guitarists who love classic Fender sounds. In April, Fender expands that range with the addition of the ‘68…
Squier Contemporary Series
In response to a growing market abuzz with new players inspired in part by the 2020 Fender Play Through initiative, Fender is introducing several updates to the entry-level Squier® guitar…
Fender and Brixton Release ‘Highway Man’ Collection
Fender Musical Instruments Corporation (FMIC) has teamed up with Brixton, the premium lifestyle brand, to launch the pair’s second capsule of limited-edition unisex headwear and apparel, Highway Man, inspired by classic,…
Fender Custom Shop’s Limited Edition Mike McCready 1960 Stratocaster
Fender Musical Instruments Corporation (FMIC) and the Fender Custom Shop have announced the Limited Edition Mike McCready 1960 Stratocaster® in the artist’s first-time collaboration with the iconic guitar brand. The…
Save the Date: May 25 NAMM Virtual Advocacy Summit
Now more than ever, it is critical that we gather as advocates and reinforce the importance of music in federal education policy and relief efforts to a new Congress and…
Fender’s Mustang Micro Amp
Mustang Micro Fender Musical Instruments Corporation (FMIC) has launched the latest amp in the Mustang™ series, the Mustang™ Micro. The Mustang™ Micro is the complete personal guitar amplifier with…
FMIC’s Justin Norvell on Fender’s 75th Anniversary
Justin Norvell Not many brands, companies, or organizations make it to the three-quarter-century mark, but Fender is celebrating that anniversary in 2021 – and doing so in style. The newly…