Alvarez Launches Guitar of the Month Campaign
Alvarez announced the launch of its Guitar of the Month promotion, which will present popular models of Alvarez guitars with their own dedicated webpage, social media branding and a giveaway…
Jackson Announces the Return of Marty Friedman to Artist Roster
Jackson announced the return of Marty Friedman back to the Jackson artist fold. Friedman’s playing with Jason Becker in Cacophony, was a key element in the success of thrash pioneers…
Prestige Adds Rex Brown to A&R Roster
Prestige Guitars Ltd. announced Rex Brown of Pantera, KDH (Kill Devil Hill), and now The Rex Brown Band has joined their A&R Roster. “We can’t tell you how proud we…
Ironside rolls into D’Addario
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Martin lines up trio of NAMM launches
Martin will add three new models to its popular 16 Series at the 2017 Winter NAMM Show. The new guitars include the D-16E, DC-16E and OMC-16E and all models will include Fishman Matrix VT Enhance acoustic amplification system. D-16E – The D-16E is a Dreadnought, with…
Gambale Asian tour backs Cort
Guitarist Frank Gambale has just concluded a traveling acoustic guitar clinic in Asia on behalf of Cort guitars, in which he promoted his signature acoustic model. Beginning in China and ending…
EAW Names Bobel North U.S. Sales Engineer
Eastern Acoustic Works (EAW) has appointed Jim Bobel to the position of North U.S. sales engineer, effective immediately. The announcement was made by Jim Newhouse, EAW’s North American director of…
Snark relaunches tuner range
Snark has relaunched its range of clip-on guitar, bass, violin, ukulele and chromatic tuners, adding a number of improvements. Featuring an upgraded, faster chip, the new tuners will provide higher accuracy,…
PRS updates SE Series
PRS has announced a number of updates to its SE Series of guitars including new headstocks and redesigned pickups. The SE Series was introduced in 2001 to bring high-quality, high-value…
GHS & Rocktron on Tour With Disturbed
Disturbed guitarist Dan Donegan and bassist John Moyer are currently using the Rocktron Banshee 2 and GHS Strings on their latest tour. Dan Donegan, a GHS Strings endorsee for more…
NAMM Show underlines educational offering
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New close miking concept seeks investment
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