EMG Pickups Names Alison Turner Vice President of North American Sales
EMG Pickups, Inc. has promoted Alison Turner to vice president of North American Sales. Turner started formally with EMG in 2013, but she attended her first NAMM show on behalf…
Knilling’s Performance Bass Models
Knilling is excited to be shipping its Performance Bass Models from their popular Bucharest line of string instruments. The Bucharest Performance models feature an arched and flat back option. Both…
MMR’s 2018 Holiday Buying Guide
Before the holiday madness of November and December sets in, it’s always a good idea to start thinking ahead when it comes to the essentials: getting the right gifts for…
Embracing the ‘Folkternative:’ ‘Non-guitar’ Fretted Instruments Making Waves in 2018
Many point to country music (and “pop country,” as purists refer to some artists) and bluegrass as two main drivers of the recent resurgence in acoustic (and, to a lesser…
Fender Player Series Jaguar
Days before this year’s Summer NAMM Show, Fender caught the attention of players and retailers with the announcement that the brand’s long-running Mexican Standard Series was being discontinued. The “replacement”…
MI Retailers Working with Nonprofits & Government: A Win- Win
Brick and mortar MI retailers understand all too well the need to dig into their community relationships to fight off the impact of big-box stores who continue to invade their…
And Now For Something Completely… Familiar
Whether the catalyst has been the now-infamous Washington Post article from last summer, the hopes/ questions brought about by the (now long ago) cultural phenomenon of “Guitar Hero” and “Rock…
‘Quality Over Quantity:’ Hans-Peter Wilfer of Warwick & Framus
Framus is a storied guitar line that first existed from the mid- ’40s through to the mid-‘70s, attracting some fairly well-known players along the way (Paul McCartney, Bill Wyman, John…
Could a Jazz Piano Major from Berklee Re-energize the Music Business?
At last year’s NAMM show I spoke on a panel for Guitar & Accessories Marketing Association (GAMA) about ways of reviving and creating fresh interest in guitar. That moment afforded…
The Most Bang For Your Buck: Maximizing Your Facebook Ad Potential
Almost no one can deny that in 2018, having your store represented on social media is essential. And with the ever-changing algorithms on Facebook, regular posts just don’t get the…
Future-proof Your Business at the Retail Innovation Summit at the 2019 NAMM Show
Bob Phibbs Retail is evolving at an unprecedented speed, and harnessing new opportunities to transform business in today’s tech era has never been more critical. That’s why NAMM retail members…
The Music Achievement Council Names November 15 the ‘First Performance National Day of Celebration’
The Music Achievement Council (MAC) has announced November 15 will be the inaugural First Performance National Day of Celebration (FPNDoC) to celebrate, honor, and encourage the early achievements of music students across…