Hal Leonard signs Samson pro-audio deal

Hal Leonard MGB has announced a deal with Samson to distribute its pro-audio products throughout Germany and Austria. 

Shipping of the Samson Audio, Samson Wireless and Hartke brands will begin immediately.

Jack Knight, Samson’s president said: “Hal Leonard MGB is the perfect MI distributor for us in Germany and Austria. They have successfully expanded their distribution services to cover a huge MI dealer network that continues to grow. They have a very impressive and respected sales team with real commitment to delivering the high level of sales expertise that Samson needs. We already have a very successful partnership with Hal Leonard in the US and we are now excited with our plans to make Samson products available to more German and Austrian retailers than ever before.”

Mark Mumford, Hal Leonard’s European MD, said: ”Samson is an incredible addition to our growing catalogue of MI products. With a reputation for high quality and reliability, this product range offers something for every level and every type of performer.”

Doug Lady, Hal Leonard’s senior vice president, added: “Hal Leonard’s current customer base together with our market position in Germany and Austria is ideal to reach out and find new Samson customers. As we have done in the US, our goal is to help expand Samson’s reach in the music education sectors in Germany and Austria, which is a particularly strong area for Hal Leonard MGB.”