Breaking industry news, announcements, and developments from across the music products world.
The National Association of Music Merchants (NAMM) has issued the oral testimony that was delivered by NAMM president and CEO John Mlynczak before the Office of the United States Trade Representative…
Winzz Guitars has officially launched the WOS 100-24 Electric Guitar, the premier model in their new Orbit Series. Designed for players who demand speed, precision, and power, the WOS 100-24…
Violet Audio (Melbourne, Australia) announces the formation of Violet Audio US, a new distribution company established to bring the company’s professional audio solutions to the North American live sound market.…
Roland Future Design Lab (Superbooth B023 & B026), the forward‑looking research division of Roland Corporation, and Tokyo-based AI music technology company Neutone today announced Project LYDIA Phase 2, a refined…
In celebration of the 75th anniversary of the Telecaster guitar, Fender returned to Nashville, the heart of country music and home to generations of legendary Tele players, for a once-in-a-lifetime evening…
Sweetwater has been awarded a 2026 Gold Bell Seal for Workplace Mental Health, one of the nation’s top recognition for U.S. employers. Issued by Mental Health America, a leading nonprofit…
LERXST Amplification, in collaboration with legendary guitarist Alex Lifeson, proudly announces the release of the Analog Kid™ Chorus Pedal, a powerful and expressive modulation pedal designed to capture the unmistakable…
Excelcia Music Publishing announces the release of their 2026-2027 Choral Music catalog, with over 70 new arrangements and original compositions for school, church, and community choral ensembles. With a full…
Dept: Upfront Q&Aby Christian Wissmuller PQ: “Today’s customer is highly informed and often prefers to explore independently before engaging with a sales associate. We wanted to empower that behavior, not interrupt…
Blackstar Amplification delivers its BEAM MINI desktop guitar amplifier, initially shown at the January NAMM show, now with expanded functionality. Designed as a compact, portable solution for modern players, BEAM…
Eliminator Lighting is pleased to announce the immediate availability of the new Fantasy FX, a dynamic and versatile lighting fixture designed to energize any entertainment environment. Compact yet powerful, this…
Universal Audio Inc. (UA), a worldwide leader in audio production tools, is proud to introduce UAD Enigmatic ‘82 Overdrive Special Amp, a new native plug‑in that gives guitarists the authentic…
