The People’s Choice (and the Pulse of the Market)
By Christian Wissmuller It’s that time of year again. The air’s getting crisper, the NAMM emails are rolling in, and the 2025 MMR Dealers’ Choice Awards ballot is officially open.…
Maxwell’s House of Music - ‘We Create Musicians!’
By Christian Wissmuller “We have had hundreds of visitors, from all over the world, all prompted by “;f You’re In A Band.’” Mark Maxwell purchased his family’s decades-long family-operated music…
Expect The Unexpected
By Menzie Pittman ~ Author of The New Musician “As an independent retailer, you have 100% control over your artistic vision, and development of your creative undertakings.” What are the…
UpFront
GAMA Elects New Board Members [caption id="attachment_90904" align="alignleft" width="426"] Aaron Dablow[/caption] The Guitar and Accessories Marketing Association (GAMA) board members have elected one new Board of Director member during their…
Plugged-In Percussion
Once seen as a compromise for quiet practice or electronic-heavy genres, electronic drums have rapidly evolved into sophisticated, expressive instruments at the forefront of modern music-making. With innovations in mesh…
New Products
Fretted Fender Announces Global Release of Richie Kotzen Signature Stratocaster Fender Musical Instruments Corporation (FMIC) announces the launch of the Richie Kotzen Stratocaster®, honoring the distinctive singer, songwriter and guitarist…
Head-On
Sales of drum heads, when compared to this time in 2024, are… Up: 4.6% Down: 64.3% Level: 31.1% What types of drum heads sell the most at your…
The NAMM Foundation Celebrates the Best Communities for Music Education Around the Nation
The NAMM Foundation has announced that applications are now open for its 2026 Best Communities for Music Education (BCME) Award. The signature program is now in its 27th year of…
Reverend Reeves Gabrels RG-SUS Mark II
Introducing the Reverend Reeves Gabrels RG-SUS Mark II, reimagined with a new three-pickup layout. It features a 5-way selector for tone options galore. Fire up the acclaimed Sustainiac system for…
Austrian Audio To Debut CC8-SC at AES
Austrian Audio will be at AES 2025 in Long Beach, CA, October 23-24, 2025, presenting the new CC8-SC. It is the company’s second pencil mic, but this time with a…
Hal Leonard and Muse Group Launch Data-Driven MI Growth Model with Solid State Logic as New Partner
Hal Leonard, the world leader in sheet music publishing and music education, is revitalizing musical instrument (MI) distribution with a new, data-driven growth model that combines physical distribution with digital…
Roland Announces V-Drums 3 and 5 Series
Roland announces the V-Drums 3 and 5 Series, two all-new electronic drum kit lineups based around the powerful V31and V51 sound modules. These next-generation modules are part of a unified…