News

Breaking industry news, announcements, and developments from across the music products world.

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News May 25, 2015

Guild brand continues expansion

After freeing itself from Fender following its purchase by Cordoba last year, the Guild guitar brand is continuing to find its own way in the trade with beefed up sales…

MMR Staff
May 25, 2015
News May 25, 2015

Dealers out in force for UK play day

UK trade body, the Music Industries Association declared its annual Learn to Play Day its most successful to date, with more venues involved than ever. This year, 129 venues, up more…

MMR Staff
May 25, 2015
News May 23, 2015

Summer NAMM Empowers Industry with 35 Educational Sessions


Summer NAMM provides the ultimate educational experience on what’s working right now in music retail—brick-and-mortar, online and multichannel—July 9-11 in Nashville. NAMM U has curated 35 sessions to help music…

MMR Staff
May 23, 2015
News May 23, 2015

Eminence Adds Neves to International Sales Team.

Eminence has announced the addition of music industry veteran Daniel Neves as Latin American Sales Representative.Through his manufacturers’ representative firm, Tree Media, Neves will be selling Eminence products and marketing…

MMR Staff
May 23, 2015
News May 23, 2015

CAD Taps Dockrill As Regional Sales Manager

CAD Audio has appointed Terry Dockrill as regional sales manager for the Eastern half of the United States.A 25-year veteran of the music industry, Dockrill has held successful sales positions…

MMR Staff
May 23, 2015
News May 22, 2015

YCA Names Eaton Chief Marketing Director

Yamaha Corporation of America (YCA) has announced that Roger Eaton has been appointed as the company’s chief marketing director. He will report to Tom Sumner, senior vice president, YCA and…

MMR Staff
May 22, 2015
News May 22, 2015

Audio-Technica Supports Nashville Engineer Relief Fund

For several consecutive years, Audio-Technica has supported the Nashville Engineer Relief Fund (NERF) by serving as a sponsor of the annual AudioMasters Benefit Golf Tournament at Harpeth Hills Golf Course…

MMR Staff
May 22, 2015
News May 21, 2015

Neutrik USA Appoints Cordova Regional Manager

Neutrik has announced the appointment of Christine Cordova to the position of regional manager. In her new capacity, Cordova will be responsible for sales activities throughout California, Oregon, Washington and…

MMR Staff
May 21, 2015
News May 20, 2015

Boulder Creek Announces New Line of Remington Series Guitars

Boulder Creek announced a marketing alliance with the Remington Outdoor Company (“ROC”) to create a Remington line of acoustic guitars. Gary Keffer, director, media & partnerships at ROC, said, “Guitars are a…

MMR Staff
May 20, 2015
News May 19, 2015

D'Addario Woodwinds Artist Wins WGI Winds Division

D'Addario Woodwinds announced their artist Rhythm X Winds as the first winner of the new WGI Sport of the Arts Winds Division. Rhythm X Winds is sponsored by D'Addario Woodwinds and…

MMR Staff
May 19, 2015