GC Expands East Coast Presence with New Store Openings

Guitar Center has been expanding its footprint on the East Coast with recent store grand openings in Spartanburg, South Carolina, and West Springfield, Massachusetts.

These two grand openings further underscore Guitar Center’s ongoing expansion and its commitment to serving growing music communities nationwide. The Spartanburg store, covering 10,000 square feet, can be found at 1487 W. O. Ezell Blvd, Spartanburg, South Carolina. The West Springfield store, a 12,000-square-foot facility, is located at 935 Riverdale St., West Springfield, Massachusetts. To celebrate the new stores, GC recently held two Grand Opening weekend events.  

Both stores feature modern showrooms equipped with the latest products for musicians — from guitars, amplifiers, percussion instruments and keyboards to live sound, DJ, lighting and recording equipment. Customer services include Guitar Center Lessons, an in-house, state-of-the-art music academy for players of all ages and skill levels, GC Repairs, an on-site maintenance and repairs service, GC Rentals, easy rentals of instruments and other gear, and Guitar Center Workshops, offering free introductory classes and instruction on guitar, ukulele, and recording.  

As part of Guitar Center’s initiatives designed to educate and inspire artists nationwide, both new stores will offer unique opportunities for musicians to craft their skills, maintain their instruments and experience many other aspects of the music industry first-hand. Guitar Center offers nationwide programs designed to spearhead creativity and highlight the nation’s most promising undiscovered talent. Spartanburg residents will now be able to participate in programs including Guitar Center Singer-Songwriter, Guitar Center’s Drum-Off, Guitar Center’s Cover Me and more. 

West Springfield and Spartanburg shoppers are also able to enjoy Guitar Center’s multi-channel “endless aisle,” which gives customers the ability to combine in-store, online and phone options to purchase music equipment from anywhere. 

Guitar Center Spartanburg Store and Lessons Hours:

Monday                       10:00am – 6:00pm (lessons until 9:00pm)

Tuesday – Friday        10:00am – 9:00pm

Saturday                     10:00am – 8:00pm

Sunday                        11:00am – 7:00pm 

Guitar Center West Springfield Store and Lessons Hours:

Monday                       10:00am – 6:00pm (lessons until 9:00pm)

Tuesday – Friday        10:00am – 9:00pm

Saturday                     10:00am – 8:00pm

Sunday                        11:00am – 7:00pm