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Korg USA Announces New U.S. Merchandise Sites for Korg, VOX and Blackstar

Christian Wissmuller by Christian Wissmuller
April 14, 2017
in Upfront
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Korg USA has developed new consumer merchandise sites exclusively for the American market for Korg, VOX and Blackstar.

The official sites all offer branded items including t-shirts, hooded sweatshirts, caps, messenger bags, and other unique accessories.

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“We’ve revamped our past merchandise site to reflect a more diverse style,” states Director of Technology brands at Korg USA, James Sajeva. “Fans will notice there is a nice variety of contemporary designs, as well as a shout out to some of our more vintage products, such as Dr. Korg. We wanted to create a site where there was something for everybody and I think we’ve achieved that for our consumers,” Sajeva continues.

The VOX and Blackstar sites come at an appropriate time as both brands are celebrating impressive milestones this year. Blackstar is celebrating its 10th anniversary, while VOX is celebrating its 60th. To celebrate the 60th anniversary of the iconic brand, limited edition t-shirts will be available. RightOn! guitar straps have designed limited edition VOX branded 60th straps and Dean Markley has created VOX 60th anniversary guitar strings. The 60th branded materials will be available throughout 2017.

“Blackstar and VOX fans have long anticipated a U.S. store. We’re excited to have designed new and exclusive merchandise for our loyal fan base,” says Director of Guitar Brands at Korg USA, Brian Piccolo. “The vintage styles definitely accommodate our VOX clientele, while Blackstar’s vibe appeals to a more modern crowd. I think everyone will be happy with the design of the new stores,” Piccolo concludes.

Korg, VOX and Blackstar are three of the ten brand lines distributed by Korg USA, INC. For more information on these brands and others, visit www.korg.usa.com. For a complete look at the brands’ customized apparel, visit hhttp://store.korgusa.com/  for Korg, http://store.voxampsusa.com/ for VOX and http://store.blackstaramps.com/ for Blackstar.

Tags: Korg USA
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