Land Rover Puebla (Mexico) created a launch video and glitzy ongoing display for the new Land Rover Defenders with help from a collection of CHAUVET DJ fixtures.
The dealership had four EVE E-50Z, nine Freedom Par Quad-4 IP, six SlimPAR Pro H USB, and six Freedom Par Hex-4 fixtures installed in its showroom to highlight the design features of the reintroduced SUV.
Installed two apiece on 3-meter long truss structures, the EVE E-50Z ellipsoidals create a smooth even field of warm white light with no shadows to highlight the vehicle’s meticulously engineered details. The RGBA Freedom Par Quad-4 fixtures add impact to the display with their color washes, while the SlimPAR Pro H USB units, which are arranged on pedestals, and Freedom PAR Hex-4 fixtures are used to create dramatic specials.
“Since the lights were installed, the agency has attracted a lot of attention, especially to the people who pass in front of us,” said Fernando Gómez, manager of Land Rover Puebla.
