‘Music Marketing for the DIY Musician’ from Hal Leonard

This new book is designed for serious musicians as a strategic, step-by-step guide to producing a fully customized, low budget plan to market their music at a time when new technologies make it possible to attract attention independently and leverage their own careers. Written in a conversational tone with samples, examples, expert Q&A, and graphics,

Music Marketing for the DIY Musician book is the culmination of the Borg's 25 years in the trenches as a musician and entrepreneur. The goal is to help musical artists take control of their own destiny, save time and money, and eventually draw the full attention of top music industry professionals. Retail: $29.99.

halleonardbooks.com