MusicPro Insurance, PreSonus, Discmakers and Merchly will create an online show where selected musicians are paid for their performances and can receive tip revenue. Artist will each receive PreSonus’ Studio One digital audio workstation and promotional merchandise from Discmakers and Merchly.
The MusicPro Café sponsored by PreSonus, Discmakers and Merchly webcast will take place this Friday night, streaming simultaneously on ZOOM and YouTube at 8 p.m. EST. The event will feature six in-home performances by a curated roster of musicians. Each artist will be paid a fee, receive merchandise and viewers can tip the artists via an e-commerce platform. The artists each answered a call sent by various music industry companies and organizations and only had to reply with links to their music in order to apply.
“We’ve been insuring musicians’ instruments and equipment for over 20 years,” said MusicPro’s Laura Donelan. “We’re now working for them in another way, but the concept of protecting careers by supporting musicians during these trying times is the same.”