SABIAN has invested heavily in a new warehouse management system (WMS), greatly enhancing the cymbal manufacturer’s ability to service customers. By increasing efficiencies at every step of production, the ultimate result will be greatly improved sales order fulfillment rates and accuracy. Customers, whether retailers throughout North America or international distributors, will be offered improved stock control, order picking efficiency, better route planning, and streamlined customer returns management.
“Since 2016 when we adopted a direct-to-retail distribution model in North America, we committed to a path of continual improvement of production processes. Implementing a new WMS is our biggest step yet, and reaffirms our commitment to our customers around the globe,” says Chris Rossiter, SABIAN vice president of manufacturing.