Recent

Aaron Dablow

GAMA Elects New Board Members

September 24, 2025

Black Diamond Strings Relocates HQ

September 23, 2025

Hal Leonard Secures Exclusive Worldwide Distribution of Bruce Springsteen Sheet Music

September 22, 2025
JodyJazz Founder & President Jody Espina joins Kirk Whalum on stage at the 2025 Savannah Jazz Festival to celebrate the company’s 25th Anniversary

JodyJazz Celebrates 25th Anniversary with Special Performance by Kirk Whalum at the Savannah Jazz Festival

September 22, 2025

On-Stage Orchestra Music Stand Gives Musicians a Great View

September 22, 2025

Sweetwater Named Among Global Top 100 Inspiring Workplaces for 2025

September 22, 2025

EHX Bender Royale Germanium Fuzz

September 22, 2025

The New Multi-Purpose Stand from CHAUVET DJ, FLEXstand FX ILS Doubles as a Light Show

September 19, 2025
Thursday, September 25, 2025
  • Contact
MMR Magazine
  • Subscribe Now!
    • Subscribe Now!
  • Advertise
  • Email Press Releases!
  • Current Issue
    • Past Issues
  • Newsroom
    • News
    • MMR Global
    • Supplier Scene
    • Upfront
    • People
  • Awards
    • Dealers’ Choice Awards Ballot 2024
    • Don Johnson Award Winners Archive
  • Directory
  • Get Support!
No Result
View All Result
  • Subscribe Now!
    • Subscribe Now!
  • Advertise
  • Email Press Releases!
  • Current Issue
    • Past Issues
  • Newsroom
    • News
    • MMR Global
    • Supplier Scene
    • Upfront
    • People
  • Awards
    • Dealers’ Choice Awards Ballot 2024
    • Don Johnson Award Winners Archive
  • Directory
  • Get Support!
No Result
View All Result
MMR Magazine
No Result
View All Result

Shure Powers Eurovision Song Contest 2021 With Axient Digital Wireless System

Christian Wissmuller by Christian Wissmuller
May 25, 2021
in MMR Global, Supplier Scene
0
938
SHARES
2.3k
VIEWS
Share on Facebook
ADVERTISEMENT

One of the largest and most complex live music events in the world relied on Shure to deliver quality sound from the voices of 39 delegations across Europe. Broadcast live from Ahoy in Rotterdam, The Netherlands, the 65th Eurovision Song Contest celebrates diverse musical talent from around the continent. The biggest European music contest handpicked Shure Axient® Digital Wireless System to help ensure impeccable audio quality throughout all performances for singers, musicians, and viewers to enjoy.

With more than 40 artists on stage and an estimated audience of nearly 200 million viewers across Europe, the 2021 Eurovision edition needed a wireless system that could meet every contestant’s demands. Developed with input from top audio professionals, Axient Digital delivers outstanding signal quality that performs in even the most congested RF environments. It is designed to maximize control and scalability while providing stability, range, and clarity for flawless execution to exceed the most demanding wireless needs. Engineered with flexible hardware options and advanced connectivity, Axient Digital brought the most innovative sound technology to power the biggest European music event, which concluded with crowning the Italian rock band, Maneskin, as the winner.

ADVERTISEMENT

“With Shure’s Axient Digital we found the perfect system to monitor and coordinate the complex audio set up that Eurovision required, in which sound quality and spectrum efficiency are key,” said Aart Heus, Wireless Coordination Technician at Ampco Flashlight. “Shure’s Wireless Workbench was the most qualified software for it. The hardware not only provides control and stability, it is trustable and reliable which is essential for a show of this size.”

The Eurovision Song Contest relied on Shure’s gear and trusted its Axient Digital for the sound set up, including:

·   20 Axient Digital AD4Q Four Channel Quad receivers

·   20 Axient Digital ADX2FD Handheld Wireless Microphone Transmitters including ShowLink® Remote Control

·   70 P10R+ Diversity Bodypack IEM Receivers

The Axient Digital Wireless System was selected to ensure flawless performances not only on the main stage, but also on the rehearsal rooms, and the press centrum. Thanks to Axient Digital, the performers and fans enjoyed the best professional audio quality possible.

 

The European Broadcasting Union (EBU) is responsible every year for organizing of the Eurovision Song Contest. The 2021 edition was led by Erwin Rintiema, Head of Production. Together with Host Broadcasters NPO, NOS, AVROTROS and Ampco Flashlight, the official sound supplier for the contest, Shure Axient Digital was their go-to-solution to address the show’s demanding requirements.

“Shure was the perfect solution offered by Ampco Flashlight that matched all our requests,” added Jeroen ten Brinke, Head of Live Sound at ESC. “The fact that channels are duplicated and can change frequency automatically when needed is an amazing feature. It was the best system in which we could trust for this major European event”.

As with other high-profile productions, Shure product specialists visited the stage before the performances to ensure that all artists’ and technical producers’ audio needs were met, and to make the return of the Eurovision Song contest the exceptional music experience it was expected to be.

“Sound and reliability are everything in an event like the Eurovision Song Contest and Axient Digital is the perfect system for meeting these expectations. The ESC is a highly complex event technically and it’s been an honor to work with Aart Heus and the rest of the production team to deliver a successful show,” remarked Tuomo Tolonen, Senior Director of Pro Audio in Western Europe at Shure.

Tags: shure
Previous Post

30th Anniversary Focus SE from Breedlove

Next Post

Kendor Music Announces New String Orchestra Music

Related Posts

Aaron Dablow
MMR Global

GAMA Elects New Board Members

September 24, 2025
Supplier Scene

Sweetwater Named Among Global Top 100 Inspiring Workplaces for 2025

September 22, 2025
MMR Global

Registration for The 2026 NAMM Show Is Now Open as the Stage is Set for a Historic Gathering

September 19, 2025
Supplier Scene

Guitar Center’s Fall Guitar-A-Thon Returns with Exclusive New Launches and Epic Seasonal Savings

September 19, 2025
David Leonhard, HK Audio ISM Middle East and India, Manikk Gupta, Managing Partner at Hi-Tech Audio Video Systems Pvt and Christian Jordan HK Audio CSO
MMR Global

HK Audio Names New Indian Distributor

September 19, 2025
Supplier Scene

D’Addario Launches Players Choice Custom String Shop

September 19, 2025
Next Post

Kendor Music Announces New String Orchestra Music

Please login to join discussion
  • Trending
  • Comments
  • Latest

Black Diamond Strings Relocates HQ

September 23, 2025

The New Multi-Purpose Stand from CHAUVET DJ, FLEXstand FX ILS Doubles as a Light Show

September 19, 2025
Aaron Dablow

GAMA Elects New Board Members

September 24, 2025

2025 Holiday Buying Guide

September 16, 2025
Aaron Dablow

GAMA Elects New Board Members

Black Diamond Strings Relocates HQ

Hal Leonard Secures Exclusive Worldwide Distribution of Bruce Springsteen Sheet Music

JodyJazz Founder & President Jody Espina joins Kirk Whalum on stage at the 2025 Savannah Jazz Festival to celebrate the company’s 25th Anniversary

JodyJazz Celebrates 25th Anniversary with Special Performance by Kirk Whalum at the Savannah Jazz Festival

Aaron Dablow

GAMA Elects New Board Members

September 24, 2025

Black Diamond Strings Relocates HQ

September 23, 2025

Hal Leonard Secures Exclusive Worldwide Distribution of Bruce Springsteen Sheet Music

September 22, 2025
JodyJazz Founder & President Jody Espina joins Kirk Whalum on stage at the 2025 Savannah Jazz Festival to celebrate the company’s 25th Anniversary

JodyJazz Celebrates 25th Anniversary with Special Performance by Kirk Whalum at the Savannah Jazz Festival

September 22, 2025
ADVERTISEMENT
The Latest News and Gear in Your Inbox - Sign Up Today!
  • September 2025

    Articles | Digital Issue
  • August 2025

    Articles | Digital Issue
  • July 2025

    Articles | Digital Issue
  • June 2025

    Articles | Digital Issue
  • May 2025

    Articles | Digital Issue
© 2005 - 2025 artistpro, LLC
7012 City Center Way, Suite 207
Fairview, Tennessee 37062
(800) 682-8114

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In
No Result
View All Result
  • Subscribe Now!
    • Subscribe Now!
  • Advertise
  • Email Press Releases!
  • Current Issue
    • Past Issues
  • Newsroom
    • News
    • MMR Global
    • Supplier Scene
    • Upfront
    • People
  • Awards
    • Dealers’ Choice Awards Ballot 2024
    • Don Johnson Award Winners Archive
  • Directory
  • Get Support!

© 2005 – 2024 artistpro, LLC 7012 City Center Way, Suite 207 Fairview, Tennessee 37062 (800) 682-8114

This is Modal Title

Click Me
Are you sure want to unlock this post?
Unlock left : 0
Are you sure want to cancel subscription?