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Unleash Your Inner Artist with The Martin Lesson Room: Powered by TrueFire

Christian Wissmuller by Christian Wissmuller
December 5, 2023
in Supplier Scene
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Martin Guitar is thrilled to announce its collaboration with TrueFire, the world’s leading platform for online guitar lessons. Together, they have created The Martin Lesson Room, a dedicated online platform for guitar enthusiasts to immerse themselves in state-of-the-art, interactive, innovative music lessons. Visit martinguitar.com/truefire to get started.

The Martin Lesson Room goes beyond conventional guitar instruction. Every lesson is crafted by celebrated Martin artists, ensuring that learners receive guidance that’s both authentic and deeply rooted in the rich heritage of guitar music.

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Dive Deep with TrueFire’s Signature Learning Experience:

• Precision Meets Clarity: With multi-angle HD video lessons, witness guitar artistry from perspectives that matter.

• Interactive Learning: Synchronized video and tab interactivity mean learners will never miss a beat (or a note). This unique feature allows instantaneous visual and auditory feedback, enabling faster and more efficient learning.

• Customized Playback: Slow down without altering pitch, loop challenging segments, and progress at your own pace. TrueFire’s state-of-the-art player enhances the video lesson experience.

• Jam Along: Exclusive jam tracks allow students to practice in real-time, simulating a live band experience.

“The partnership between Martin and TrueFire represents a meeting of giants. Both entities are committed to delivering the highest quality in their respective domains,” said Zach Wendkos, Chief Revenue Officer of TrueFire Studios. “With The Martin Lesson Room, we are combining the legacy and artistry of Martin guitars with the pedagogical expertise of TrueFire. It’s an experience that’s unmatched.”

This unique learning platform is exclusively available to Martin Backstage members. Membership grants access to the vast reservoir of lessons and ensures that your library is ever-evolving, with fresh content added monthly.

“At Martin, we believe anyone who picks up a guitar is an artist,” said Michael Nelson, VP of Marketing at Martin Guitar. “And we’re always looking for ways to help and inspire artists at any point in their journey. By partnering with TrueFire to build The Martin Lesson Room, we can do just that. Their technology and user experience are second to none, and we’re excited to offer this world-class lesson program to our fans.”

We invite media professionals, guitar aficionados, and curious learners to explore the brilliance of The Martin Lesson Room. For press inquiries, interviews, or exclusive previews, please contact Kate Richardson at [email protected].

Join us in this celebration of music, learning, and legacy. Because at The Martin Lesson Room, every chord tells a story. Visit martinguitar.com/truefire to get started.

Tags: Martin Guitar
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